Senior Media Buyer

WE’RE HIRING!

Senior Media Buyer

DealerSmart is a digital marketing agency for car dealerships that provides omnipresence advertising (Facebook, Instagram, YouTube, TikTok, Google) and consulting services to help dealerships dominate their local market.

If you’re the type of person that loves creating & optimizing paid advertising and marketing systems to achieve the highest ROI for your clients… This may be the role of your dreams.

Our mission is to be the #1 advertising agency for car dealerships. What this means is we want to build the very best advertising team in the industry and be commonly known as and looked up to as the best in the industry.

We currently have 75 car dealerships under us and growing. Our vision is to reach 100 dealerships within the next 12 months, and maintain a VIP group with those 100 clients. We will use the extensive data captured across those 100 clients to optimize the perfect digital marketing system for dealerships.

You will be 1 of our 3-4 Senior Media Buyers focused on that goal of creating the perfect marketing system for car dealerships working directly alongside a dedicated Marketing Consultant and Media Buying Assistant.

So if you‘d like to play a huge role in a small but fast growing company while positively impacting the lives of others this may be the opportunity you’ve been looking for!

As a Senior Media Buyer you would be responsible for managing client Facebook, Google + YouTube, and TikTok ad accounts, reviewing and launching ad campaigns, monitoring and tweaking them on a weekly basis or as needed to ensure amazing results for clients.

You only need to have deep expertise on 1 of the advertising platforms, and we can train you on the rest which could be a great opportunity to level up your skillset.

You will work closely with the client success team to manage any technical issues that arise within client campaigns and accounts. You are also responsible for managing the back end systems and automations to ensure the entire fulfillment process runs smoothly and efficiently.

As a Senior Media Buyer you must be innovative and continuously think of new ideas and processes to help our clients increase their ROI. You need strong attention to detail, organization, and time management.

Location: Remote

Compensation: starting at $36,000 / Year Salary (Based on experience & location)

This Role Entails:
Building and managing ad campaigns for 20-33 car dealerships ($50 - $333 / day each) with a proven process to minimize time per client and a media buying assistant.
Our client success manager(s) will handle the vast majority of communication with the client, you will only occasionally need to communicate with clients.
Building & managing Facebook, YouTube, TikTok, and Google ad campaigns
Monitoring and tweaking ad campaigns on a weekly basis
Continually innovating new methods to improve client results and systems
Building & managing lead connections/ automations through platforms like Zapier and Leadsbridge
Fixing technical errors as they arise within client ad campaigns and systems
Creating offers to attract and convert car buyers into qualified leads
Occasionally building/ optimizing landing pages to entice, qualify, and convert prospective customers
Occasionally writing new advertising angles and copy
Occasionally writing video scripts for clients to use for content creation
Occasionally writing text message / email automations
Generating creatives to be used in our clients’ advertising (graphic designer help available if needed)
Working closely with the Client Success Team

Required Skills:
Expert knowledge of Facebook and/or Google Advertising
Expert knowledge of digital advertising, with a keen interest to learn more
Exceptional Copywriting abilities
Positive attitude and mindset - you hold yourself accountable to the highest standards
Strong attention to detail, time management and organizational skills
Proven project management skills with an emphasis on quality control
Self Starter - you are 100% comfortable working remotely and meeting deadlines without direct supervision
Team Player - You are able to collaborate with a small team, ask for help when needed and delegate tasks
Coachable - you are excited to participate in ongoing training and constantly pushing yourself to get better everyday
Proactive - you strive to be ahead of the problem, instead of just waiting for the problem to arise
Data Driven - you are able to use data to diagnose problems and deliver accurate solutions

Required Experience:
Must have previous experience as a Facebook/Google advertising marketing manager or media buyer and a portfolio of your work / results you can share. Experience specifically in the automotive industry is a bonus.

What Success in This Role Looks Like:
Maintaining a cost per acquisition of less than $300 for at least 80% of your assigned clients that we have data on
Maintaining a cost per qualified lead under $15-25 for at least 80% of your assigned clients
Running split tests & testing innovative ideas to consistently reduce our clients’ average client cost per acquisition

Benefits:
Work from home / anywhere in the world
Flexible Schedule
Health Insurance for US Employees
Unlimited vacation policy (just 1 week notice + approval)
Yearly all expenses paid team vacation
Direct access to the CEO & 1-1 coaching to massively improve your skill set
Access to world-class training in sales, advertising, and leadership
Learning digital marketing from some of the best in the world which is one of the few most valuable skills in today’s market
Taking your skills to the next level and applying them to dealerships nationwide to make a larger impact
Innovating and seeing the direct impact of your work improving the lives of others every day
Being part of a killer team of A-players that strive for excellence and support one another

Apply Now: https://dealersmart.typeform.com/media-buyer