Facebook Retargeting Expert

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TYPE OF WORK

Full Time

SALARY

$800-$1000

HOURS PER WEEK

40

DATE POSTED

Feb 17, 2025

JOB OVERVIEW

We are looking for a Facebook Marketer to help publish posts throughout the day.

A person applying for this rule should have the following skills:

1. Understanding Facebook Advertising Tools
Proficiency with Facebook Ads Manager, including campaign setup, optimization, and performance tracking.
Familiarity with features like lookalike audiences, custom audiences, and retargeting.

2. Data Analysis and Reporting
Ability to analyze performance metrics like CTR (Click-Through Rate), CPC (Cost Per Click), and ROI.
Use of insights to refine campaigns and communicate results effectively.

3. Copywriting Skills
Crafting compelling ad copy that aligns with the audience's needs and platform tone.
Using clear, persuasive language to drive clicks and conversions.

4. Creativity and Visual Content Design
Creating or guiding the development of eye-catching visuals that resonate with target audiences.
Knowledge of tools like Canva, Adobe Photoshop, or other design platforms is advantageous.

5. Audience Targeting Expertise
Deep understanding of how to segment and target Facebook users by demographics, behaviors, and interests.
Using data to create personalized ad experiences for different customer personas.

6. Knowledge of Facebook Algorithm
Keeping up-to-date with changes to the platform’s algorithm.
Optimizing content and campaigns to achieve better organic and paid reach.

7. Budget Management
Strategic allocation of budgets across campaigns to maximize impact.
Ability to adjust spending based on performance data and campaign objectives.

8. Retargeting and Remarketing Strategies
Experience setting up and managing retargeting campaigns to re-engage users.
Knowledge of how to use Facebook Pixel for tracking and optimizing conversions.

9. Excel Knowledge
You have to be able to use Excel on a basic level and know your way around it to keep lists organized.


If you are interested, please send your resume and we will reach out shortly to book an interview.

Pay starts at $5.00 an hour up to $7.00 an hour.

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