Director of AI

Job Title: Director of AI
Company: Social Nucleus
Location: Dubai, UAE (or Remote)
Salary: $3,000 - $4,000
Reports To: CEO

About Social Nucleus

Social Nucleus is a performance-driven paid advertising agency specializing in eCommerce brands. Managing over £20M in ad spend annually and driving over £150M in sales, we leverage data, cutting-edge creative strategies, and results-oriented campaigns to deliver exceptional growth for our clients. As we continue to evolve, we are seeking a Director of AI to spearhead our AI initiatives, optimizing internal processes and developing AI-driven tools that enhance value for our clients.

Role Overview

We are looking for a highly skilled and visionary Director of AI to lead our artificial intelligence strategy and execution. This role will be responsible for building AI agents, automating internal workflows, and developing SaaS-based tools that improve efficiency and drive superior client outcomes.

As a key leader within Social Nucleus, you will bridge the gap between cutting-edge AI capabilities and the practical needs of performance marketing. Your work will help streamline operations, enhance media buying strategies, and create innovative AI-driven solutions that revolutionize how brands scale online.

Key Responsibilities

AI Strategy & Development

- Define and execute the AI strategy for Social Nucleus, aligning with business goals and client needs.

- Research and implement advanced AI models, including LLMs, machine learning algorithms, and predictive analytics.

- Build AI-powered automation tools to streamline campaign management, creative ideation, audience targeting, and reporting.

AI-Driven SaaS Development

- Lead the development of proprietary AI-powered SaaS tools to provide additional value to clients.

- Work with engineers and data scientists to design scalable AI solutions that optimize media buying and performance marketing.

- Integrate AI into existing tools and platforms to enhance performance tracking, customer insights, and conversion optimization.

Operational Automation & Efficiency

- Develop AI-driven workflow automation for ad account management, creative testing, and performance optimization.

- Implement AI-powered chatbots and virtual assistants to improve customer communication and support.

- Enhance reporting dashboards using AI to provide deeper insights and predictive analytics.

Leadership & Collaboration

- Build and lead a high-performing AI team, including engineers, data scientists, and machine learning specialists.

- Collaborate with the Paid Media, Creative, and Client Services teams to ensure AI solutions drive tangible business impact.

- Stay ahead of AI trends and emerging technologies, applying innovations that drive competitive advantage.

Key Qualifications

- Proven experience (2+ years) in AI, machine learning, or data science, ideally within an advertising, eCommerce, or SaaS environment.

- Strong technical expertise in AI/ML frameworks (TensorFlow, PyTorch, OpenAI API, LangChain, etc.).

- Experience in building and deploying AI models for automation, data analysis, and performance optimization.

- Proficiency in Python, SQL, and other relevant programming languages.

- Familiarity with paid media platforms (Meta Ads, Google Ads, TikTok Ads) and AI applications in performance marketing.

- Experience in developing SaaS-based AI products from ideation to launch.

- Ability to translate complex AI concepts into practical applications that drive real business results.

- Strong leadership skills with experience managing technical teams.

Why Join Social Nucleus?

- Industry-leading paid media agency with a global client base.

- Opportunity to pioneer AI-driven innovations in digital advertising.

- Fast-paced, high-growth environment with significant autonomy and impact.

- Competitive salary & benefits package.

- Work alongside top-tier media buyers, creative strategists, and growth experts.