USA E-Commerce Marketing Manager

Hi!

We are a growing U.S.-based e-commerce company specializing in mushroom/herbal supplements. We’re seeking an experienced E-Commerce Marketing Manager who can drive online sales, grow our brand presence, and optimize customer engagement across multiple digital platforms! If you’re a data-driven marketing professional with a creative edge, we want to hear from you!

Key Responsibilities:

- Strategic Planning & Execution

Develop and implement multi-channel marketing strategies for the U.S. market to drive revenue and brand growth.
Collaborate with cross-functional teams (sales, operations, creative) to align messaging and goals.

- Performance Marketing

Oversee paid advertising campaigns (PPC, Facebook/Instagram Ads, Google Ads) and optimize for ROI and CAC.
Manage affiliate and influencer marketing programs, measuring performance against KPIs.

- E-Commerce Platform Management

Optimize product listings, promotions, and merchandising on Shopify, Facebook, Instagram (Ready to also consider TikTok Shop + TikTok presence)
Monitor site analytics and user flows to improve conversion rates, average order value, and repeat purchases.

- Email & CRM Campaigns

Plan and execute email marketing funnels, segmentation strategies, and lifecycle campaigns to increase customer retention.
Analyze open rates, click-through rates, and conversions to refine targeting and messaging.

- SEO & Content Strategy
Work with content creators to develop engaging, keyword-focused content for blogs, product pages, and landing pages.
Ensure on-page and technical SEO best practices to boost organic search rankings.

- Analytics & Reporting

Track, analyze, and report on key marketing metrics (CPA, LTV, ROI) to upper management.
Use insights to recommend improvements and guide budget allocation.

- Team Leadership & Collaboration

We are looking for a teaUpgrade to see actual infomber with a long-term perspective. By growing with us, I guarantee, you will grow too.
We understand that one person wouldn't be able to handle all of this Upgrade to see actual infont at one time and is ready to consider building a team by communicating with you.

If you’re excited about leveraging your e-commerce marketing expertise to help a growing brand thrive, please submit your resume, a cover letter highlighting relevant experience, and any case studies or campaign results that showcase your achievements. We look forward to meeting you!