Pay-Per-Click (PPC) Specialist - Amazon, Google, Facebook/Instagram Advertising

Position: PPC Specialist
???? Location: Remote
? Job Type: Full-Time/Part-Time
???? Industry: E-commerce, Digital Marketing

Job Overview
We are looking for an experienced Pay-Per-Click (PPC) Specialist to manage and optimize advertising campaigns across Amazon, Google, and Facebook/Instagram. The ideal candidate has a strong background in paid media, a data-driven mindset, and a passion for driving growth through strategic ad placements. If you thrive in the world of digital advertising, analytics, and campaign optimization, we’d love to hear from you!

Key Responsibilities:

Amazon PPC Management
Plan, execute, and optimize Sponsored Products, Sponsored Brands, and Sponsored Display campaigns to boost visibility and sales.
Conduct keyword research, competitor analysis, and A/B testing to enhance performance.
Adjust bids, placements, and budgets to achieve target ACoS, ROAS, and revenue goals.
Monitor inventory levels and provide data-driven insights to refine advertising strategies.

Google Ads Management
Develop and manage Google Ads campaigns (Search, Display, Shopping, Video) to drive conversions.
Perform keyword research, ad copy creation, and landing page optimization.
Track key performance metrics (CTR, CPC, CPA, conversion rates) and adjust strategies accordingly.
Implement A/B testing and audience segmentation to improve targeting and efficiency.

Facebook/Instagram Ads Management
Create and oversee Facebook and Instagram ad campaigns, optimizing audience targeting, creative assets, and budgets.
Use Facebook Ads Manager to track performance and refine campaigns for better engagement and conversions.
Run retargeting campaigns and leverage pixel tracking to enhance ROI.
Stay updated on algorithm changes and best practices for maximum ad effectiveness.


What We’re Looking For
? Proven experience managing Amazon, Google, and Facebook/Instagram PPC campaigns.
? Proficiency with Amazon Advertising Console, Google Ads, and Facebook Ads Manager.
? Strong analytical skills to interpret data, generate insights, and improve performance.
? Experience with A/B testing, keyword research, and conversion rate optimization (CRO).
? Excellent communication and time-management skills.
? A results-driven mindset, always looking to maximize ROI.

Preferred Qualifications
? Certifications in Amazon Advertising, Google Ads, and/or Facebook Blueprint.
? Familiarity with e-commerce platforms like Shopify, WooCommerce, or Magento.
? Knowledge of SEO strategies to complement paid media efforts.

What We Offer
???? Competitive salary
? Flexible work hours
???? Opportunities for professional growth
???? Collaborative and innovative work environment

How to Apply
Send us your resume, cover letter, and any relevant case studies or portfolios showcasing your PPC success. We’re excited to see your expertise in action!