DIGITAL MARKETING SPECIALIST (REMOTE/WORK-FROM-HOME)

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TYPE OF WORK

Any

SALARY

Negotiable

HOURS PER WEEK

TBD

DATE POSTED

Feb 7, 2025

JOB OVERVIEW

ABOUT US

At SuperCare, we believe that health and well-being should always come first. As a pioneering Australian company, we are committed to empowering individuals to prioritise their health by facilitating the early release of Superannuation for essential medical treatments. We have been positively impacting the lives of thousands since we started more than a decade ago, making medical care more accessible without the financial burden.

With offices strategically located in Sydney and Canberra, we provide nationwide support to ensure our clients receive the care they need, wherever they are. As industry leaders, we are continuously innovating to deliver exceptional client experiences. Our success is driven by a passionate team dedicated to making a meaningful difference in people's lives. We foster a work environment that not only supports employee growth but also encourages the development of skills that contribute to our mission.

As we grow, we are excited to invite a versatile and highly talented Digital Marketing Specialist to join our team.

THE ROLE

The Digital Marketing Specialist plays a pivotal role in creating and managing digital content to strengthen our online presence and engage our audience.

Key Responsibilities:

? WORDPRESS MANAGEMENT
? Build web pages using standard WordPress
? Create, manage, and optimize engaging content for our WordPress website
? Ensure that our digital platforms effectively communicate our brand message and achieve business objectives
? Regularly update and optimize website content for SEO, user experience, and mobile responsiveness
? Develop and execute content strategies to align with company goals
? Create, edit, and publish blog posts, landing pages, and other web content using WordPress
? Manage plugins, themes, basic troubleshooting, and WordPress updates to ensure site functionality and security
? Monitor website performance using tools like Google Analytics and make data-driven improvements
? Conduct regular content audits to maintain accuracy, relevance, and consistency
? Ensure all content aligns with brand guidelines and legal compliance
?
? SOCIAL MEDIA MANAGEMENT
? Develop and execute social media strategies to enhance engagement and growth across platforms
? Schedule and post content, monitor audience interactions, and respond to comments/messages
? Track and analyse performance metrics, providing insights and recommendations

? GRAPHIC DESIGN
? Create visually appealing graphics for web, digital, and print content, including blog posts, social media, email campaigns, brochures, internal documents, and other marketing materials
? Maintain brand consistency across all designs and platforms

? COPYWRITING
? Craft compelling and engaging content for website pages, blog posts, social media, and email campaigns
? Edit and proofread copy to ensure clarity, consistency, and alignment with brand tone


THE PREFERRED QUALIFICATIONS

? At least 2 years of experience as a WordPress Content Manager, Digital Marketing Specialist, or similar role
? Proven experience managing WordPress websites
? Proven experience using Canva to create marketing materials
? Proficiency in WordPress CMS, including themes, plugins (Divi Builder), and block editor
? Strong understanding of SEO principles and best practices
? Familiarity with basic HTML/CSS
? Experience with analytics tools (e.g., Google Analytics) to track and improve performance
? Strong understanding of social media platforms, tools, and best practices
? Excellent copywriting and editing skills
? Experience with email marketing tools (e.g., Mailchimp, HubSpot)
? Ability to manage multiple projects and meet deadlines
? Strong attention to detail and organizational skills
? Ability to work collaboratively in a team environment

?
THE OFFER

? Competitive salary commensurate with experience
? A dynamic and supportive work environment committed to an engaging Employee Experience
? Job Type: Project-based (initially 3 months)
? Schedule: Monday-Friday, 8 hours/day, day shift


HOW TO APPLY

If you are passionate about making a meaningful impact and thrive in a collaborative, innovative setting, we’d love to hear from you!

Please send us your comprehensive resume and links to your portfolio (e.g., WordPress sites, social media profiles, Canva designs, writing samples).

Join us at SuperCare and be part of a team that is changing lives every single day!

SKILL REQUIREMENT
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