Sales & Marketing Specialist

Job Title: Sales and Marketing Specialist

Location: Canada - Role is Remote

Part Time with opportunity to move into full time for the right candidate.

About Us:
Work Smart Renovations, a premium contracting company specializing in high-quality painting and renovation services, and Mrs. P Stitches, a bespoke bridal alterations business, are partnering to find a skilled Sales and Marketing Specialist who can support their sales, lead generation, and marketing needs. Founded by Adam and Susanna, both businesses are driven by a commitment to excellence, customer satisfaction, and innovative approaches to client engagement.

We’re building more than businesses; we’re creating a collaborative culture that values efficiency, creativity, and personal growth. This role is ideal for a proactive, organized, and tech-savvy professional eager to contribute to the success of two unique brands.

Key Responsibilities:

Administrative Support:
*Maintain organized records for each business, ensuring seamless operations.
*Respond to customer inquiries via email, phone, and social media for both businesses.
*Manage appointment bookings and calendars for renovation consultations and bridal fittings.
*Assist with invoicing, payment tracking, and client follow-ups.
*Improve Google profile and set up Google and HubSpot workflows.

Sales & Lead Generation:
*Develop and execute sales strategies to acquire new clients and business opportunities.
*Identify and generate leads through various channels, including online research, networking, cold outreach, and partnerships.
*Manage and nurture relationships with prospective and existing clients to ensure long-term success.
*Utilize CRM tools to track and manage sales activities, pipelines, and performance metrics.
*Analyze market trends and competitors to refine sales strategies.
*Create compelling sales presentations, proposals, and promotional materials.

Marketing & Branding
*Collaborate with the marketing team to develop targeted campaigns that drive engagement and conversions.
*Oversee digital marketing initiatives, including social media, email campaigns, and content creation.
*Assist with social media accounts, including content scheduling and community engagement across Instagram, Facebook, TikTok, and LinkedIn.
*Support the creation of newsletters, blogs, and promotional materials.
*Monitor paid advertising campaigns and track performance metrics.
*Help develop and execute loyalty programs or referral incentives.

Specialized Tasks for Each Business

For Work Smart Renovations:
*Assist with outreach to local contractors, tradespeople, and referral partners.
*Promote services such as accent wall giveaways and seasonal offers.
*Communicate and coordinate virtually with on-site team members.
*Create painting, kitchen, and bathroom estimates using templates.

For Mrs. P Stitches:
*Offer alteration quotes after the client has completed the Jotform based on price list.
*Coordinate scheduling for bridal fittings and dress pick-ups.
*Support marketing for bridal events, pop-ups, or partnership opportunities.
*Communicate with seamstresses and create final alterations costs.

Qualifications:
*Proven experience in sales, lead generation, and marketing.
*Strong understanding of sales techniques and conversion strategies.
*Experience with digital marketing, social media, and email campaigns.
*Excellent communication and negotiation skills.
*Ability to work independently and collaboratively in a fast-paced environment.
*Proficiency in CRM software and marketing automation tools is a plus.
*Proficiency in content creation tools (e.g., Canva, Adobe Spark).
*Familiarity with social media management tools (e.g., Hootsuite, Buffer).
*Proficiency in automation tools (e.g., Zapier, HubSpot).
*Bachelor’s degree in Marketing, Business, or a related field (preferred but not required).

Hours: Must be able to work 9-5 pm EST. Estimated 20 hours a week with the possibility to grow into full-time based on performance and business demand.

What We Offer:
*Competitive salary with performance-based incentives.
*Opportunities for professional growth and career advancement.
*A supportive and collaborative team environment.


How to Apply:
Please take a look at our businesses before you apply to ensure it aligns with your career goals and interests.
Work Smart Renovations: worksmartrenovations.com
Mrs. P Stitches: mrspstitches.com

Submit your application using the form below:
https://form.jotform.com/250074982313253