Email Marketing and Lead Gen expert

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TYPE OF WORK

Part Time

SALARY

$750/month or more based on experience

HOURS PER WEEK

20

DATE POSTED

Jan 12, 2025

JOB OVERVIEW

We are seeking a talented and results-driven Email Marketing and Nurturing Specialist to join our team. This role is ideal for someone who thrives on crafting compelling email campaigns that engage, educate, and convert audiences. The ideal candidate will have a strong background in email marketing, AI, and a passion for creating impactful content that drives customer engagement and nurtures leads through the sales funnel.

Key Responsibilities:


Email
Campaign Development:

Plan, create, and execute email marketing campaigns, including newsletters, nurturing sequences, and promotional emails.
Write clear, persuasive, and engaging email copy tailored to different audience segments.

Audience Segmentation and Personalization:
Segment email lists based on audience behavior, demographics, and engagement to deliver highly targeted content.
Develop personalized messaging strategies to improve open rates, click-through rates, and conversions.

Content Strategy and Calendar Management:
Ensure all email content aligns with the brand voice, business goals, and marketing objectives.

Performance Analysis and Optimization:
Monitor and analyze email campaign performance metrics, including open rates, click-through rates, and conversions.
Implement A/B testing strategies to optimize subject lines, email copy, and design for better results.

Qualifications:
PROVEN EXPERIENCE in email marketing and copywriting, preferably in a B2B or service-based business environment.
Strong writing and editing skills with attention to detail.
Understanding of audience segmentation, personalization, and email automation.
Analytical mindset with the ability to interpret performance data and make informed recommendations.
Project management and organizational skills.

Preferred Qualifications:
Experience with SaaS or service-based businesses.
Familiarity with Active Campaign is preferred.

Why Join Us?
We are dedicated to helping businesses succeed through effective planning, project management, and operational support. You’ll have the opportunity to make a significant impact on our email marketing efforts, work in a collaborative and dynamic environment, and grow your career with us.

Our Websites:
https://solutions.digitalprojectplans.com/hire-an-expert/
https://digitalprojectplans.ai/
https://solutions.digitalprojectplans.com/

How to Apply:
Please submit your resume, a cover letter, and samples of email campaigns or writing projects you’ve completed. Please DO NOT apply if you do not have the experience.

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