Content Manager and Strategist

We’re seeking a dynamic, AI-savvy storyteller to drive the personal brand of Michael Balcom and elevate I&M’s public image. This role blends creativity, strategy, and innovation to craft compelling narratives, manage social media, and ensure our messaging aligns with our vision of innovation, growth, and authenticity.

If you’re passionate about AI, storytelling, and creating meaningful connections, this is your opportunity to work closely with a visionary CEO and help build a legacy in the land investment and real estate industries.

Watch this short introduction from Mike: https://www.loom.com/share/ef8fa374486e45629568e4247083e2c2?sid=6e78f055-82a5-48c1-85aa-13fe38eb7a01

Key Responsibilities:

Content Creation & Strategy:

Develop and manage engaging, authentic content for Michael Balcom and I&M across all platforms.
Craft compelling narratives that reflect Michael’s personality, values, and mission.
Incorporate AI trends into content strategies to keep messaging innovative and impactful.

Social Media Management:

Lead the growth of Michael’s personal and professional social media presence.
Create and execute a strategic content calendar aligned with company goals and industry trends.
Engage with followers, foster community, and maintain an approachable online presence.

Public Image & Branding:

Shape and maintain a consistent, authentic public image for Michael Balcom and I&M.
Monitor and manage online presence, proactively addressing potential PR challenges.
Collaborate with the marketing team to ensure cohesive messaging across all channels.

Collaboration & Creativity:

Brainstorm and execute creative campaigns and content ideas alongside Michael.
Position Michael as a thought leader in the land investment and AI spaces.
Explore innovative ways to leverage AI tools for content creation and audience engagement.

Event Support:

Assist in preparing for public appearances, interviews, and speaking engagements.
Create supporting materials such as scripts, presentations, and social media content for events.

What We’re Looking For:

Qualifications:

Proven experience in content creation, social media management, or personal branding (3+ years preferred).
Exceptional storytelling, writing, and editing skills.
Familiarity with AI tools and a passion for leveraging their creative potential.
Strong knowledge of social media platforms, analytics, and trends.
Experience managing personal branding for entrepreneurs is a plus.
Ability to work independently and thrive in a fast-paced, dynamic environment.

Soft Skills:

Fun, engaging, and a natural relationship builder.
Creative thinker with a passion for storytelling and brand-building.
Highly organized, detail-oriented, and proactive problem-solver.
Excited about AI and its transformative potential.

Why Join Us?

Work directly with a visionary CEO on impactful, high-growth projects.
Enjoy flexibility with remote work and a collaborative, supportive culture.
Access cutting-edge AI tools and resources to elevate your work.
Be part of a team that values authenticity, creativity, and innovation.
Participate in unforgettable team experiences, including off-site trips like our recent gathering in Bangkok.

How to Apply:

1. Submit your resume, portfolio (if applicable), and a brief cover letter explaining why you’re the perfect fit for this role.
2. Complete the Enneagram personality test at truity.com and share your strongest Enneagram number in your cover letter, along with how it reflects your approach to work.
3. Respond with the color shirt I had on in the loom video and why you think we would be a great fit together.
4. You must be okay working New York Time, probably 8-4 pm EST and sometimes on the weekends depending on what is going on.