Expert Social Media Manager

Are you a dog-loving, creative soul with an eye for clean aesthetics, strong organizational skills, and a finger on the pulse of social media trends? We're seeking a detail-oriented Social Media Manager who can maintain sophisticated content calendars while creating engaging content for our premium dog food and treats brand.

Role Overview:

Strategic management of Instagram, Facebook, and TikTok accounts using project management tools
Detailed content planning and organizational systems for assets and scheduling
Photo and video editing of adorable pups enjoying our products (content will be provided, you will provide ideas)
Caption writing with a fun and sophisticated voice that speaks to pet parents
Organized inbox management and community engagement with our dog-loving audience
Weekly trend analysis and inspiration sourcing in the pet space
Monthly reporting
Maintenance of content calendar and asset organization system


Required Systems & Organization:

Experience with content calendar management and scheduling tools
Proven system for organizing and tracking content assets
Structured approach to social media analytics and reporting
Organization of user-generated content and engagement tracking
Clear communication and task management processes
Experience with project management tools (e.g., Asana, Monday.com, or similar)


What Sets You Apart:

Strong understanding of current social media trends, particularly in pet content
Exceptional editing skills for both photo and video content
Ability to maintain a cohesive aesthetic while adapting to platform-specific requirements
Experience in crafting engaging captions that balance professionalism with personality
Proven track record of growing engagement through community management
Strategic understanding of each platform's unique characteristics and audience behavior
Must be a genuine dog lover with understanding of pet parent priorities and values
Demonstrated ability to manage multiple projects and deadlines efficiently


Our Aesthetic:

Static Posts: Clean, minimalist, and visually striking product and lifestyle shots. Not text heavy.
Reels/TikToks: Fun, authentic, and trend-aware while maintaining brand quality
Overall Feed: Cohesive, sophisticated, and intentionally curated celebration of dogs and their wellbeing


Required Hours & Responsibilities:

10-14+ hours per week, working between the hours of 5pm and 10pm Pacific Standard Time (Vancouver)
Minimum 5 days per week
Weekly content planning sessions with clear deliverables and timelines
Daily engagement and inbox management following established protocols
Regular trend research and inspiration sharing in the pet industry
Maintenance of content calendar and asset organization
Weekly progress reports and analytics tracking
Stay informed about pet nutrition and wellness trends


Bonus Points:

Experience with pet-focused content creation
Understanding of pet food industry trends
Personal experience with dogs (past or present)
Knowledge of pet nutrition and wellness
Experience with social media management tools (Later, Planoly, etc.)

To Apply:

Email sales@rockymountainraw.com with the following:

Your portfolio (including any pet-related content examples)
Professional resume
References
Hourly rate expectations and preferred working hours
Brief description of your content organization and management system
REQUIRED SAMPLE: Create and attach one Instagram post (image/design + caption) for a 30% off sitewide sale that aligns with our clean, sophisticated aesthetic while driving excitement and urgency. Show us how you'd make a sale announcement feel premium and engaging.
Answer the following question: What motivates you day-to-day?

Incomplete applications missing any of the above elements will not be considered.