SEO Specialist & Email & Online Marketing Expert (Mailchimp & Online Ad Campaigns)

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TYPE OF WORK

Any

SALARY

40 000

HOURS PER WEEK

40

DATE POSTED

Dec 20, 2024

JOB OVERVIEW

We are seeking a highly skilled and motivated SEO Specialist & Email & Online Marketing Expert to join our dynamic team. This role focuses on optimizing website SEO, managing online ad marketing campaigns, and creating impactful email marketing strategies using Mailchimp.

Key Responsibilities:
- Develop and execute SEO strategies to increase organic traffic, improve search rankings, and optimize website performance.
- Conduct keyword research, on-page and off-page SEO, technical audits, and implement effective SEO practices.
- Manage and optimize online ad campaigns across platforms such as Google Ads, Facebook, Instagram, and others.
- Design, implement, and manage email marketing campaigns using Mailchimp, ensuring high engagement and conversion rates.
- Analyze and interpret data from analytics tools (Google Analytics, Mailchimp, etc.) to assess performance and inform strategies.
- Collaborate with the content team to create SEO-friendly content and compelling email copy.
- Stay updated on the latest SEO, email marketing, and digital advertising trends and best practices.
- Provide regular reports on SEO performance, campaign results, and key insights.

Requirements:
- Proven experience in SEO and online ad marketing (Google Ads, Facebook Ads, etc.).
- Strong proficiency in Mailchimp email marketing, including campaign creation, automation, and audience segmentation.
- Excellent understanding of Google Analytics and other SEO tools (e.g., SEMrush, Ahrefs, Moz).
- Strong analytical skills with the ability to interpret data and provide actionable recommendations.
- Familiarity with HTML/CSS basics for SEO and email design optimization.
- Excellent written and verbal communication skills.
- Ability to work independently and deliver results within deadlines.
- Ability to communicate with a team when needed, for updates and deliverables.

Preferred Qualifications:
- Experience in e-commerce or online businesses.
- Certification in SEO, Google Ads, or digital marketing.
- Familiarity with CRM systems and tools.

This role offers an exciting opportunity to make a significant impact by driving traffic and engagement while working in a flexible and collaborative environment. If you are passionate about digital marketing and have a proven track record in SEO and email marketing, we’d love to hear from you!

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