Any
N/A
TBD
Dec 19, 2024
We are a luxury vacation rental company with luxury homes. The goal is to have a social media that shows the experiences of the area and promote our homes. A combination of videos, photos, etc.
Develop and execute a content calendar aligned with our brand's voice, values, and marketing goals.
Stay updated on trends and algorithms across platforms (Instagram,
Content Creation
Edit videos and use our existing content to post. 4-6 times a week.
Write engaging captions and hashtags that resonate with our target audience.
Brand Consistency
Ensure all content reflects the brand’s luxury image, tone, and messaging.
Maintain a cohesive look and feel across all social media platforms.
Community Engagement
Monitor comments, messages, and mentions, responding promptly and professionally to foster engagement and build relationships with followers.
Engage with industry influencers and relevant accounts to expand brand visibility.
Analytics & Reporting
Track performance metrics (engagement, reach, impressions, etc.) to evaluate the effectiveness of content.
Provide regular reports with actionable insights to refine the social media strategy.
Collaboration
Work closely with marketing, design, and property management teams to align content with overall business objectives.
Coordinate with videographers or photographers for high-end shoots when needed.
Qualifications
Proven experience managing social media accounts for a brand, ideally in the travel, hospitality, or luxury industries.
Proficiency in content creation tools such as Adobe Creative Suite, Canva, or video editing software.
Strong writing skills for crafting engaging captions and posts.
Knowledge of social media analytics tools and how to use insights to inform strategy.
Creative, organized, and able to manage multiple tasks and deadlines simultaneously.
Passionate about travel, design, and storytelling.
Please send examples of current channels you are the social media person for (if you can). Include example reels.