Google & Facebook Ads Specialist

We are looking for an experienced Google & Facebook Ads Specialist to join our remote team. In this role, you’ll be responsible for managing and optimising paid ad campaigns on Google Ads and Facebook (Meta) platforms to drive performance and maximise ROI. You will collaborate closely with creative teams to craft compelling ad copy, implement strategic A/B testing, and stay updated on industry trends to ensure our campaigns deliver optimal results.
As a remote member of the team, you will play a key role in shaping and executing campaign strategies, while providing actionable performance insights to clients.

Key Responsibilities
Campaign Creation & Management: Develop, manage, and optimise Google Ads and Facebook (Meta) campaigns.
Keyword Research & Audience Targeting: Conduct detailed keyword research and audience segmentation to build effective, targeted campaigns.
Campaign Optimisation: Continuously monitor, analyse, and optimise campaigns to maximise ROI and enhance performance.
A/B Testing: Implement A/B tests on ad copy, visuals, and targeting strategies for improved outcomes.
Budget Management: Manage and optimise ad budgets to ensure cost-effective performance within allocated limits.
Strategy Collaboration: Work alongside marketing teams to ensure ad campaigns align with broader marketing strategies and client objectives.
Client Communication: Regularly provide campaign performance reports, insights, and recommendations to clients.
Stay Current: Keep up to date with the latest trends, updates, and best practices in digital advertising, especially Google Ads and Facebook Ads.

Qualifications
Proven experience with Google Ads and Facebook Ads Manager in a digital marketing environment.
Strong analytical skills to interpret campaign data and optimise strategies for maximum ROI.
Experience in budget management and optimising spend to deliver cost-effective results.
Excellent ability to write compelling ad copy and apply audience targeting principles.
Familiarity with Google Analytics or other reporting tools is a plus.
Outstanding communication skills to effectively convey campaign insights and recommendations to clients.

Why Join Us?
Work Flexibility: This is a remote position, offering the flexibility to work from home while being part of a dynamic, high-performing team.
Professional Development: We’re committed to supporting your growth with opportunities for continuous learning and career advancement.
Impactful Work: Your contributions will directly impact the success of our clients and help shape the future of the agency.
Supportive Environment: Join a creative, collaborative, and innovative team that values ownership, results, and professional excellence.

Application Process
Please submit your resume and portfolio when applying.
Make sure to add "Google & Facebook Ads Specialist" in the subject line of your email, start your cover letter with code "MCS8429"
We look forward to seeing how you can contribute to our team!