Remote SEO Specialist

Overview
We are looking for an experienced and detail-oriented Remote SEO Specialist to join our team. This role is critical in driving organic traffic, improving search engine rankings, and ensuring that our digital content aligns with strategic goals. The ideal candidate will have hands-on experience with SEO campaigns, keyword research, competitive audits, and content optimization, and be comfortable with ongoing performance monitoring and reporting.

Key Responsibilities

Organic SEO Campaigns
Conduct in-depth keyword research and analysis to identify high-performing, low-competition keywords that align with business goals.
Develop strategies for content creation and website structure based on identified keywords to improve search engine visibility.
Competitive Audit
Perform a comprehensive audit of up to three (3) competitors' websites and search engine rankings.
Use insights to optimize website content and conversion opportunities.

Google My Business Management
Set up and optimize Google My Business profiles to enhance online visibility.
Manage business categories, attributes, and direct messaging while providing training on profile updates.

Keyword Tracking & Reporting
Track and report rankings for 100-200 targeted keywords monthly, analyzing performance for both the business and competitors.
Provide actionable insights for improving keyword rankings and visibility.

Content Creation & Optimization
Develop and maintain a quarterly content calendar for blog posts and other digital assets.
Write and/or optimize up to two (2) blog posts per month with relevant keywords for SEO benefits.
Include calls-to-action in all content to encourage lead generation and engagement.

Landing Pages & Calls-To-Action
Design and implement landing pages with strong calls-to-action to convert visitors into leads.
Continuously test and refine landing pages to improve conversion rates.

Social Media Support
Distribute SEO-optimized content across social media platforms to drive traffic back to the website.
Backlinking & Online Citation Management
Build two (2) high-quality backlinks monthly from websites with a Domain Authority of 30 or more.
Standardize business information across popular citation sites to improve consistency and rankings.

Optimization
Monitor and update website pages quarterly to enhance search visibility.
Analyze page performance data, including traffic, rankings, and click-through rates, and implement necessary changes.

Monthly Reporting & Consultation
Provide comprehensive reports on keyword rankings, website traffic, leads, and social media activity.
Conduct monthly consultative calls to review performance and recommend optimizations.

Key Requirements

Experience
Proven experience in managing and executing SEO campaigns with measurable results.
Strong background in keyword research, competitive analysis, and content optimization.

Skills
Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs.
Excellent written and verbal communication skills.
Ability to analyze data, identify trends, and develop actionable strategies.

Technical Requirements
Reliable high-speed internet connection and a quiet, professional workspace.
Familiarity with web development concepts and content management systems (e.g., WordPress).

Personal Attributes
Detail-oriented with a proactive approach to problem-solving.
Self-motivated and capable of working independently.
Passionate about digital marketing and staying updated on SEO trends.

How to Apply
Please include the phrase “SEO Growth Expert” in your application to demonstrate your attention to detail and passion for this role.
Join our team and take the lead in driving organic growth, enhancing visibility, and creating impactful digital content. If you’re an SEO enthusiast with a proven track record, we want to hear from you!