Director of Marketing

About Us:

Tax Maverick is a SaaS company offering tiered service levels for tax professionals. We help them become tax advisors by leveraging our software and coaching program.

Role Overview:

The Director of Marketing will play an important role in driving the growth and success of our SaaS company by leading the marketing department with strategic vision and operational excellence. This individual will be responsible for crafting and executing marketing strategies, optimizing sales funnels, managing content, and spearheading social media initiatives to expand our presence and engagement across multiple channels. The ideal candidate will have a results-driven mindset, a deep understanding of marketing metrics, and a proven ability to manage teams and vendors while identifying new growth opportunities.

Key Responsibilities:

Develop and execute marketing strategies.
Optimize sales funnels and manage content curation.
Manage social media growth and expansion, including engagement through email and other social media channels.
Curating content
Oversee reinvitation sequences and other lead-generation efforts.
Identify growth opportunities in new verticals.
Monitor and analyze key performance metrics.

Qualifications:
5-7 years of experience in marketing, with a focus on SaaS or tech industries.
Strong understanding of metrics like customer acquisition cost (CAC), return on ad spend (ROAS), and conversion rates.
Experience with Go High Level (or similar CRM platforms).
Proficiency in managing integrated marketing campaigns.
Knowledge of copywriting best practices to enhance content content marketing, and paid marketing.
Demonstrated success in managing teams and external vendors.
Exceptional project management and organizational skills.

Required Skills:

Proficiency in managing campaigns in general.
Understanding copywriting.
Familiarity with Go High Level (our CRM).
Strong project management skills.
Experience managing both a team and vendors.
Knowledge or experience in leveraging artificial intelligence tools for maximizing resources and improving efficiency.


Why Join Us?

We are a results-driven, accountability-focused, growth-oriented, and development-oriented organization with significant career advancement potential.

How to Apply:

Use job code: DM
Submit your application through this link: https://docs.google.com/forms/d/e/1FAIpQLSdFzlZCPQCCdXSsR48CJ3wO6sdsoqPUMfsIiuL-8PdlVfLA5g/viewform