PPC Specialist (Marketing Agency)

Job Description:

We are seeking a skilled and certified PPC Specialist to join our team and drive successful pay-per-click advertising campaigns for our clients. This is a remote position offering the opportunity to work with diverse industries and contribute to impactful marketing strategies. If you have healthcare experience working with Medical Companies in USA that would be the most preferred!

Key Responsibilities:

YOU MUST BE ABLE TO MANAGE MULTIPLE CLIENTS AT THE SAME TIME. WE ARE AN AGENCY WITH SEVERAL CLIENTS!
Plan, execute, and optimize PPC campaigns across platforms such as Google Ads, Bing Ads, and social media (Facebook, Instagram, LinkedIn, etc.).
Conduct keyword research and create highly targeted ad groups, campaigns, and landing pages.
Perform A/B testing on ad creatives and landing pages to improve performance.
Monitor budgets, bid strategies, and overall ROI to ensure maximum efficiency.
Analyze and report on campaign performance metrics, providing actionable insights to stakeholders.
Stay updated on industry trends, algorithm changes, and new ad platform features.
Collaborate with the marketing team to align PPC efforts with broader strategies.


Qualifications:

Certifications Required:
Google Ads Certification (Search, Display, Shopping, Video, or Apps).

Facebook Blueprint Certification (or equivalent for social media PPC).
Microsoft Advertising Certification (preferred but not mandatory).
Proven experience in creating and managing successful PPC campaigns.
Proficiency in analytics tools like Google Analytics and conversion tracking setups.
Knowledge of third-party tools like SEMrush, SpyFu, or AdEspresso.
Strong analytical skills to interpret data and optimize campaigns effectively.
Excellent communication skills for client interactions and reporting.
Preferred Skills:

Experience with e-commerce PPC campaigns and retargeting strategies.
Familiarity with landing page optimization tools like Unbounce or Instapage.
Basic knowledge of SEO to support integrated marketing strategies.

Why Join Us?

Work on exciting projects with a diverse client base.
Be part of a dynamic and supportive remote team.
Opportunities for professional growth and upskilling.
Competitive compensation package.

Application Process:
If you meet the qualifications and are passionate about PPC advertising, we’d love to hear from you! Please send your CV, portfolio, and proof of certifications here.

Let’s work together to create campaigns that make a difference!