Video Editor

Here’s the revised job post with added emphasis on persuasive storytelling in video ads:

Job Title: ???? Expert Video Editor for Facebook/Instagram Ads - Home Services, Auto Insurance, & Debt

Job Type: Full-Time (40 hours/week)
Location: Remote - Philippines
Salary: Competitive - Based on experience

We Are:

A US-based performance marketing company managing multi-million dollar ad spends on Facebook and Instagram every month. We specialize in lead generation for home services, auto insurance, and debt consolidation sectors. We’re looking for a talented video editor who can create engaging, high-converting video ads that drive results.

???? Role Overview
As our Video Editor, you will be responsible for producing top-tier video ads designed for lead generation campaigns. You’ll work closely with our media buying team to create content that resonates with our target audiences and delivers strong ROI.

We are looking for someone who understands how to piece together video clips, text overlays, and motion graphics to tell a persuasive story that captures attention, builds interest, and drives action.

???? Key Responsibilities
Craft compelling video ads that tell a persuasive story and lead viewers toward a clear action (CTA).
Edit and assemble video footage, stock clips, and UGC (User-Generated Content) into a cohesive narrative that addresses pain points and solutions.
Create variations of video ads optimized for different audiences and A/B testing.
Add attention-grabbing hooks in the first 3 seconds to stop the scroll.
Implement feedback quickly and efficiently to meet performance goals.
Design creative elements (text overlays, transitions, music) that fit brand guidelines while maximizing engagement.
Stay updated with trends in direct-response video advertising and platform changes.
???? Storytelling-Focused Editing
You should be able to:

Piece together clips that flow naturally and logically.
Develop a structure that follows the persuasive sequence of Problem ? Agitation ? Solution ? Call-to-Action.
Use visual cues, text overlays, and sound effects to amplify the narrative.
Understand how to emotionally connect with viewers through pacing, music selection, and video sequencing.
Adapt storytelling techniques for different audiences (e.g., homeowners, drivers, individuals with debt) to address their unique pain points.
????? Required Skills & Software Proficiency
Video Editing Software:

Adobe Premiere Pro
After Effects (for motion graphics)
DaVinci Resolve (color correction/grading)
Graphic Design Tools:

Adobe Photoshop
Adobe Illustrator
Canva
Other Platforms:

Descript (for quick edits & captions)
Frame.io (for collaboration and feedback)
CapCut (for mobile-first, fast-paced edits)
Strong Understanding of:

Direct-response advertising principles

Facebook/Instagram ad formats and best practices
Crafting engaging hooks and call-to-actions (CTAs) for video ads
Optional but Preferred:

Experience editing UGC-style ads and testimonials
Familiarity with stock video/image platforms (Pexels, Storyblocks, etc.)
Basic knowledge of copywriting for ad creatives
? Qualifications
Proven experience editing ads for lead generation (home services, auto insurance, debt niches preferred).
Strong portfolio showcasing video ads that tell persuasive stories and drive conversions.
Ability to meet tight deadlines and turn around edits quickly.
Excellent communication and collaboration skills.
Attention to detail and a passion for storytelling through video.
???? Why Join Us?
Work with an expert team managing high-budget ad campaigns.
Opportunity to hone your skills in the fast-paced world of lead generation.
Competitive salary and performance-based bonuses.
Flexible working hours (output-focused culture).
???? How to Apply:

Submit your resume.
Share your portfolio or links to relevant work.

Write a short cover letter explaining why you’d be a great fit and how you approach storytelling in video ads.
We’re excited to find someone who’s passionate about crafting winning video ads that drive conversions! If that’s you, apply now!