Digital Marketing Assistant/Manager (YouTube)

I'd like to put this "feeler" job post out to see if I get any good replies before joining a paid plan. Please reply with your rates and what you bring to the table in relation to the below. If there is enough interested and qualified applicants, I will join and send you the application form. Thank you for your time!

I'm looking for a contracted unicorn marketing assistant/manager to help me grow my business, starting with focusing on my YouTube channel. It's important to understand that my goal is to funnel clients/customers to my offers, not just accumulate views. I'm not interested in vanity metrics.

The Role:

This role will start as a temporary/trial period. The focus will be on driving measurable results for my YouTube channel—growth in subscribers, increased engagement, better reach—and my business as a result from the YouTube channel growth. It is important to focus on the right kind of subscribers, not just any subscribers.

If the trial proves successful and your work drives the income and visibility needed to sustain ongoing support, this position has the potential to evolve into an ongoing part-time role and even more in the future. Again, my success is your success and I'm happy to generously reward the right person.

I want someone who sees this as more than just a gig. Ideally, you’re looking for a long-term role where you can grow with the business and help shape its success.

Key Responsibilities:
- Perform SEO optimization for videos (titles, descriptions, tags).
- Review and suggest improvements to existing thumbnails and strategize on new ones.
- Develop and execute a promotional strategy for my videos.
- Analyze my channel’s performance using YouTube analytics and provide actionable recommendations.
- Suggest and implement growth and lead generation strategies.
- Assist in planning strategic future topics.
- Suggest strategies to attract the right people who will turn into paying clients/customers.

Potential for Ongoing and Expanded Work:

While the primary focus at this time is YouTube, this role could expand to include other marketing-related tasks in the future, such as:
- Blog SEO, optimization, and strategy
- Podcast strategy
- Email marketing
- Social media strategy

If you’re versatile and have skills in these areas, that’s a big plus!

What I’m Looking For:
- A proven track record of helping channels grow with measurable results and generating leads to business offers (or equivalent education and truly believe that you will be able to put your knowledge to use in these ways). Please note: If you do not have experience/education specifically with YouTube marketing and optimization, you will not be considered for this role.
- You understand YouTube’s algorithm and know how to optimize and promote content.
- Someone with a take-charge attitude, who is proactive, brings ideas, and treats this business as if it were their own.
- Comfortable analyzing analytics and making data-informed recommendations.
- You’re not just looking for a quick project but are excited about the potential to grow with my business over time.