DTC Ad Creative Strategist | Perfomance Creative, Direct Response, UGC

???? Attention: Direct-Response Marketers with E-Commerce Expertise! ????

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Are you a performance-driven creative with a knack for converting cold audiences into loyal customers? We’re on the hunt for a Creative Director who knows how to craft high-converting ad campaigns and scale them for 7–8 figure e-commerce brands—no big-brand budgets or built-in recognition required.

If you thrive in a fast-paced environment where results matter and creative strategy drives growth, this is the role for you.

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Who Are We?

We’re a fast-growing e-commerce brand working toward scaling to $10M+ in annual revenue through cutting-edge performance marketing strategies. Our team is small, passionate, and highly results-driven. If you want to work in a dynamic environment where your creativity can make a tangible impact, this is the opportunity for you.

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What is Our Culture Like & Who is a Good Fit?

Culture-fit is our #1 priority when hiring!

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We have a genuine will-to-win, and no work is beneath us if it helps us reach our goals. We live by three core values:

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- Work Smart
- Overdeliver
- Speed is King

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We thrive on learning—every problem is an opportunity to grow. If you want a stress-free corporate 9-to-5 job, this isn’t it. But if you’re ready to challenge yourself, work directly with the founders, and scale a company to $10M+, then this is the role for you.

Expect to work in a fast-paced environment without politics or bureaucracy, where everyone contributes to the success of the business.

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Key Objectives

- Manage the full creative process, from scripting to final creative, to deliver assets that drive measurable results.
- Find, manage, and source new content (e.g., UGC) for paid and organic marketing channels.
- Drive performance improvements in key advertising metrics across platforms like Facebook, Instagram, and TikTok.
- Script direct response UGC creatives that resonate with cold audiences.
- Use data and metrics (e.g., CTR, ROAS, CPC) to iterate and improve creative performance.
- Collaborate with the marketing team to develop new creative concepts and ideas.
- Conduct customer and competitor research to optimize messaging and creative efforts.
- Provide creative performance reports on a monthly and quarterly basis.

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Examples of What You’ll Be Doing

- Producing scroll-stopping video ads end-to-end for digital platforms.
- Sourcing and managing budgets for UGC creators and external creative agencies.
- Scripting, planning, and project-managing video and photo ads.
- Conducting competitor and customer research to better tailor creatives to our audience.
- Building repeatable processes to scale creative production and ensure consistency.

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What We’re Looking For

Experience

- 5+ years in a similar role, with proven experience scaling e-commerce ad campaigns to 7–8 figure revenues.
- Extensive experience with performance marketing on platforms like Facebook, TikTok, and Instagram.

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Skills

- Strong expertise in direct response advertising and converting cold audiences.
- Deep understanding of ad performance metrics (CTR, ROAS, CPC) and how to act on them.
- Proficiency in tools like ClickUp for managing workflows and tracking creative progress.
- Basic psychology-based copywriting skills to craft compelling and high-converting messaging.

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Mindset

- Results-oriented: You focus on driving measurable growth.
- Highly organized: You keep workflows and data meticulously organized for scalability.
- Creative problem-solver: You can balance storytelling with performance-driven outcomes.
- Passionate about scaling brands: You thrive in a fast-paced, high-impact environment.

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Why Join Us?

- Be part of a fast-growing team scaling a high-performance e-commerce brand.
- Take ownership of the creative strategy and pipeline with the autonomy to make an impact.
- Work fully remote with flexible hours.
- Competitive salary: $48,000–$60,000 USD per year + bonuses.
- Performance bonus: Eligible for up to 100% of your salary based on results.

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How Our Hiring Works

- Initial Screening: Submit your application and answer our screening questions.
- Soft Interview: A 30-minute introductory call to understand your experience.
- Technical Interview: A detailed discussion with our Head of Marketing to review creative examples and strategy.
- Final Decision: We aim to complete the process within 8–10 days of your application.

We also use EOS/Traction for team alignment. If you’ve worked with OKRs or Traction before, you’ll fit right in.

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?? How to Apply

If you’re ready to lead creative excellence and drive results in performance marketing, apply now! Mention the birthdate of Donald Trump in your application to confirm you’ve read the entire post.

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We’re excited to see your portfolio and hear how you’ve scaled campaigns in the past!