English Content Writer - E-COMMERCE SPECIFICALLY

Role Overview
We are seeking a skilled and creative Content Writer with a proven track record in e-commerce content writing. The ideal candidate will create compelling, engaging, and customer-focused content that inspires action, enhances the customer experience, and drives conversions.

Requirements
- Proven experience as a Content Writer, IN the e-commerce sector.
- A strong portfolio showcasing ability to write emotionally engaging and benefit-focused content.
- Exceptional writing, editing, and proofreading skills in UK English.
- Ability to translate product features into relatable and impactful benefits.
- Understanding of e-commerce and digital marketing trends.
- Creative thinker with excellent storytelling abilities.
- Self-motivated, organised, and able to meet deadlines in a fast-paced environment.

Day-to-Day: What to Expect
- Website Content: Writing and updating product pages, category descriptions, landing pages, and blog articles to enhance the online shopping experience and drive SEO performance.
- Infographics Briefs: Collaborating with designers to create clear, compelling briefs that convey the intended message, ensuring alignment with the brand tone and style.
- Email Marketing: Crafting email briefs and writing persuasive email copy for newsletters, promotional campaigns, and product launches to engage our audience and drive conversions.
- Product Titles & Descriptions: Developing attention-grabbing product titles and detailed descriptions that emphasise the emotional benefits and unique selling points of our products.
- Features vs Benefits: Translating technical product features into relatable benefits that resonate with customers and solve their problems or fulfil their desires.
- Campaign Brainstorming: Participating in creative meetings to brainstorm campaign ideas, taglines, and promotional angles.
- Content Proofing & Editing: Reviewing and refining content to ensure it’s polished, error-free, and aligned with brand guidelines.
- Market & Competitor Research: Staying up-to-date with e-commerce trends, customer preferences, and competitor strategies to inform and improve content.


IF YOU HAVE READ ABOVE AND WANT TO APPLY FOR THE JOB ROLE PLEASE RESPOND TO THE BELOW QUESTIONS
1. Send your portfolio over for content writing - if you're sending website links make sure to point out which parts of content writing YOU created.
2. In bullet points, what 3 factors are very important when writing content for a website?
3. Do you prioritise selling a feeling in the product description or the features?
4. Write us a short paragraph description for a ‘Sleeping Eye Mask’ - max 4 lines.