Digital PR Analyst / Data-Driven Content Marketer

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TYPE OF WORK

Any

SALARY

$$$

HOURS PER WEEK

TBD

DATE POSTED

Nov 21, 2024

JOB OVERVIEW

You should have experience using public data sources to create proprietary data sets for clients and extensive experience working in Google Sheets

You should also have some knowledge of outreach prospecting and/or Digital PR outreach
Qualified candidates should enjoy working in a team environment and feel comfortable collaborating with clients and SEO, Content Marketing, and Earned Strategy teammates

A successful candidate is someone who has worked with public sources like the U.S. Census and the Bureau of Labor Statistics, someone who lives and breathes statistics, who enjoys telling stories through data, and loves creating custom campaigns for clients

1+ years of experience in a data collection or data analysis role, including creating data sets in a digital agency environment or in-house
1+ years of client-facing experience
Familiarity with using public sources for data collection like The U.S. Census, The Bureau of Labor Statistics, and more
Proficient with using survey tools like Pollfish, mturk, and Prolific
Familiarity building databases to analyze information from multiple sources
Familiarity using tools for outreach like Pitchbox and Cision (or comparable platforms)
Understanding of the basics of SEO concepts including keyword research, and backlink auditing using Ahrefs and Semrush (or comparable platforms)

Experience with Google Analytics for analyzing website traffic and performance
Advanced level of understanding of Google Apps (Docs, Sheets, Slides) and have a strong level of Internet proficiency
Ability to quickly pick up new skills and learn new tasks
Proven track record of successful project management and multi-tasking skills with the ability to hit and exceed deadlines required

Excellent communication skills, both written and oral, while paying close attention to detail
A proactive approach to collaborating with others

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