PR Specialist

About Us
At Sociallyin, we’ve spent the last 13 years redefining social media marketing by helping brands build meaningful connections with their audiences. As one of the leading social media marketing agencies in the U.S., we specialize in full-service social media management, creative content production, and influencer activations for a diverse range of clients, from startups to global brands like Samsung, Nikon, and Carnival Cruise Line.

We believe in pushing the boundaries of creativity and innovation, and now we’re looking for a passionate PR Specialist to amplify our story to the world.

Role Overview
As a PR Specialist at Sociallyin, you’ll play a key role in positioning our brand and our clients as leaders in the social media and marketing space. You will craft compelling stories, pitch them to industry reporters, and secure meaningful media coverage. To excel in this role, you’ll need to be an exceptional writer, a savvy communicator, and a pro with tools like Muck Rack, Prezly, or similar platforms to streamline PR workflows.

If you love crafting narratives, building relationships with the media, and delivering results, we’d love to hear from you.

Key Responsibilities
Content Creation: Research, write, and edit press releases, thought leadership articles, client success stories, and media pitches that capture attention.

Pitching: Develop creative, targeted media pitches and successfully secure coverage in top-tier, trade, and regional outlets.
Media Relations: Build and maintain strong relationships with reporters, editors, and influencers in the marketing, social media, and creative agency spaces.

Media Tools: Leverage tools like Muck Rack, Prezly, or similar to manage media lists, track placements, and monitor coverage.
Reporting: Provide detailed reports on media coverage, pitch success rates, and PR campaign performance with actionable insights for optimization.

Trendspotting: Stay on top of trends in social media marketing, PR, and related industries to inform pitches and thought leadership opportunities.

Collaboration: Work closely with Sociallyin’s content production and strategy teams to align PR efforts with broader marketing initiatives.

What We’re Looking For:
Experience: 2-5 years of PR experience, preferably in the social media, marketing, or creative agency industries.
Writing Expertise: Exceptional ability to write concise, engaging, and professional content tailored for different audiences and platforms.

Relationship-Building Skills: Existing relationships with reporters in marketing, tech, or lifestyle verticals—or a strong ability to develop them quickly.

Technical Proficiency: Hands-on experience with PR tools like Muck Rack, Prezly, or equivalent platforms. Experience with media monitoring tools is a bonus.

Strategic Thinker: Ability to craft unique story angles and campaigns that capture media attention and drive results.
Results-Oriented: Proven track record of securing placements and achieving measurable PR outcomes.
Detail-Oriented: Strong organizational and project management skills to juggle multiple campaigns and deadlines simultaneously.

Why Join Sociallyin?

Work with Top Brands: Collaborate with a diverse roster of clients, including some of the world’s most recognizable brands.
Innovative Environment: Be part of a team that values creativity, collaboration, and pushing boundaries in social media marketing.

Career Growth: Access professional development opportunities and grow your PR expertise in an exciting, fast-paced industry.

Dynamic Culture: Enjoy a fun, supportive workplace with a team that’s passionate about what they do.

Perks & Benefits: Competitive salary, remote work flexibility, health benefits, and much more.