Email/SMS Marketing and SEO Specialist

Key Responsibilities


Email and SMS Marketing:
• Develop, implement, and optimize email and SMS marketing campaigns to drive customer acquisition and retention.
• Create personalized and engaging content, subject lines, and A/B tests for campaigns.
• Manage and segment customer lists for targeted communication.
• Monitor campaign performance metrics (open rates, click-through rates, conversion rates) and refine strategies based on insights.
• Ensure compliance with email/SMS marketing regulations (e.g., GDPR, CAN-SPAM, TCPA).

SEO Optimization:
• Conduct comprehensive keyword research and analysis to identify ranking opportunities.
• Optimize on-page elements (meta tags, headers, content, internal linking) for search engine visibility.
• Develop and execute link-building strategies to improve domain authority.
• Collaborate with content creators to produce SEO-friendly articles, blogs, and web pages.
• Perform technical SEO audits and recommend fixes to enhance website performance.
• Track, analyze, and report SEO performance using tools like Google Analytics, Ahrefs, and SEMrush.

Collaboration & Strategy:
• Align SEO strategies with email/SMS campaigns for cohesive marketing efforts.
• Partner with design and development teams to ensure high-quality marketing assets.
• Stay updated on the latest trends in digital marketing, SEO, and industry best practices.

If you read all of this send subject name to me "Juice"