Facebook Marketing Campaign Expert/Manager

We are a Real Estate company seeking an experienced Facebook Marketing Campaign Expert/Manager to lead our Facebook advertising efforts with a focus on promoting new homes in London. The ideal candidate will be responsible for creating, managing, and optimizing Facebook ad campaigns, with a strong understanding of the real estate market and client engagement.

Key Responsibilities

Campaign Creation & Management: Develop and execute end-to-end Facebook ad campaigns targeting relevant audiences.

Audience Targeting: Identify and segment audiences to maximize campaign reach and engagement.

Content & Creative Development: Collaborate to develop ad creatives, including images, videos, and copy that resonate with potential buyers.

A/B Testing: Conduct tests on ad formats, visuals, and messaging to continuously improve campaign performance.

Performance Analysis: Track, analyze, and report on campaign metrics, making data-driven adjustments to optimize ROI.

Budget Management: Handle and optimize budgets to ensure cost-effective ad spend and maximize campaign results.

Automation: Utilize automation tools to streamline campaign deployment and reporting, creating a seamless, scalable process.

Stay Updated: Keep up with the latest Facebook advertising trends and updates to ensure the campaigns remain effective and compliant with platform policies.


Qualifications

Proven experience in managing successful Facebook ad campaigns, preferably in real estate or related fields.

Strong analytical skills and experience with Facebook Ads Manager and analytics tools.

Demonstrated ability to generate high-quality leads at a low cost.

Experience with automation tools and techniques in digital marketing.

Excellent communication skills and the ability to work with remote teams.

Creativity and attention to detail, especially in ad content and audience targeting.


Preferred Qualifications

Knowledge of the London/UK property market is an advantage.

Experience working with or managing virtual assistants.