Social Media & Digital Marketing All-Rounder

Speak Your Truth (www.speakyourtruth.net.au), Heapsaflash (www.heapsaflash.com.au) and The Connect (www.theconnect.asia) are looking for a Digital Marketing All Rounder to develop and manage multi-platform digital marketing campaigns for our clients, with the goals of increasing web traffic and online sales.

As a digital marketer, you will use SEO, social media, and email marketing best practices to guide our marketing efforts across all digital channels. You will strengthen client messaging to reach new audiences and better connect with existing audiences and expand business.

Responsibilities:

• Identify, recommend, and implement a range of digital marketing strategies and campaigns
• Plan and execute social media marketing campaigns – paid and organic
• Create website content and blog posts, and develop content calendars
• Develop email marketing campaigns and email blasts, and manage email lists
• Review Google Analytics and other data metrics and use them to evaluate and improve marketing performance
• Work with marketing specialists, strategists, and other members of marketing teams

Good to have:

• Intermediate website design and editing – WordPress, wix, squarespace, hostinger, shopify, woocommerce
• Create and optimize landing pages, following marketing best practices

Job Qualifications and Skill Sets:

We seek a versatile digital marketer with experience in the following areas:

• Social media marketing on social media platforms - Facebook, Instagram, Twitter, TikTok and LinkedIn – paid and organic
• PPC marketing, including Google AdWords
• Search engine marketing (SEM)
• Email marketing and automation
• Content creation, marketing and management
• Conversion rate optimization, A/B testing
• Appropriate campaign reporting
• Intermediate graphic design and infographic creation
• Intermediate video editing and reel creation
• Intermediate Copywriting Skills (in SEO experience)

Our ideal candidate has detail-oriented analytical skills and high-quality communication skills.
We’re looking for candidates with official training (bachelor’s degree or similar) in marketing, communications, or an equivalent field of study. Google Marketing, Facebook pixels and HubSpot certifications are also highly desirable. We’re looking for a digital marketer with at least three years of experience in a professional setting.

• Please with the word ‘winning’ in the title of your application to let us know you have read this

In Your Application:

• Nobody is perfect – please include a cover letter SPECIFICALLY letting us know which of the areas required for the role are your strongest and which are your weakest. I.e., which do you have the most or least experience in. Be COMPLETELY honest and don’t waste our time so we don’t waste yours – it WON’T count against you. Quite the opposite. Some things can be learnt on the job, but we NEED to know this.

• Do NOT answer if you are a VA or have only basic marketing skills – that’s not what we are looking for
• Include your CV and appropriate examples of previous work (links & portfolios are fine)

Please Note:

• Hourly pay rate is flexible based upon candidate’s years of experience and demonstration of previous work.
• The role will grow from part to full time for the right applicant