Email Marketing Specialist (Klaviyo & Shopify Experience)

Job Type: Full-Time
About Us:
We are an e-commerce brand selling Men’s Height Increase footwear. We are looking for a talented Email Marketing Specialist with great graphic design skills, and savvy with Klaviyo and email flows and the different types of emails. If you’re passionate about email marketing, understand Klaviyo, and know the ins and outs of Shopify, this is the role for you!
Key Responsibilities:

Build a Strong Email Marketing and SMS List
? Lead Magnets Pop-up: Enhance the website email signup pop-up.
? Value-Driven Campaigns: Send regular, value-driven emails with style tips, confidence-boosting advice, product announcements, and testimonials.
? Personalized SMS Campaigns: SMS messages have high open rates, and personalized texts can drive engagement. Use it to send reminders, flash sales, or product launch announcements.
???Email List Building & Management: Use an Email Scraping software to "Scrape" and build email lists from website visitors and other sources, ensuring compliance with data regulations and best practices.
???Email Campaign Strategy: Develop and implement email marketing campaigns, including product launches, promotions, newsletters, and abandoned cart emails.
?Automation Set-Up: Design and implement automated workflows (e.g., welcome series, post-purchase follow-ups, win-back campaigns) within Klaviyo.
?Segmentation & Targeting: Use advanced segmentation to target different customer groups, improving engagement and conversions.
?A/B Testing: Perform A/B testing on subject lines, content, and call-to-action buttons to optimize open rates, click-through rates, and conversions.
?Performance Tracking: Monitor email performance metrics (open rates, click-through rates, conversions, etc.) and adjust strategies based on data-driven insights.
?Content Creation: Create email graphics that are on-brand to send out to the email lists.
?Compliance: Ensure all email marketing practices comply with CAN-SPAM and GDPR regulations.

Requirements:
?Experience with Klaviyo: Proficient in Klaviyo, including segmentation, automation, and performance analytics.
?Shopify Expertise: Familiar with Shopify integrations and scraping emails from the platform.
?Knowledge of Email Types: Well-versed in different types of emails, including promotional, transactional, behavioral-triggered, and lifecycle emails.
?Analytical Skills: Strong ability to analyze data and use insights to improve email performance.
?Attention to Detail: Meticulous when it comes to proofreading, testing, and ensuring email accuracy.
?Project Management: Ability to manage multiple campaigns simultaneously and meet deadlines.
?Copywriting Skills: Basic understanding of writing compelling email copy for higher engagement (preferred but not required).

Preferred Qualifications:
?Experience with SMS marketing and integrating it with email campaigns.
?Knowledge of HTML/CSS for email template customization.
?Previous experience in the e-commerce or retail space.

What We Offer:
?Competitive salary.
?Flexible working hours.
?Growth opportunities within a fast-paced e-commerce environment.
?Collaborative and innovative team atmosphere.

How to Apply:
Please submit your resume and portfolio of previous email marketing campaigns (if applicable) to [careers@6ftclub.com]. We look forward to seeing how you can elevate our email marketing efforts! Please put ???Email Marketing” in the subject line.