SEO and Marketing Specialist

Job Title: Full-Time SEO and Marketing Specialist
Company: CarePlus Living Solutions
Industry: In-Home Medical Equipment (Beds, Mattresses, and Care Aid Equipment Rentals)
Job Type: Full-Time, Remote
Location: Remote (Work from anywhere)
Working Hours: 6AM to 3PM PHT
Salary: $1,300 AUD per month

About Us:
CarePlus Living Solutions is a Melbourne, Australia based company and we are seeking a talented and experienced Content Manager to join our dynamic team. This is a work-from-home (WFH) opportunity, allowing you to enjoy the flexibility and convenience of remote work while contributing to our mission of providing in-home care equipment solutions to the elderly and those in need.

What You’ll Do:
-SEO Audit & Implementation: Conduct SEO audits and implement improvements to boost organic traffic and search engine visibility.
-Content Creation: Write a new blog post once a week and create newsletters based on blog content every two weeks.
-Newsletter Template: Develop a consistent and reusable template for newsletters.
-Google Ads: Research and prepare a report on Google Ads, including costings, expected results, and ROI and then create campaign for approval and execution.
-Competitor Research: Rebuild product categories based on competitor structures.
-Marketing Materials: Manage the creation and distribution of marketing packs for clients and partners.
-Contact Management: Maintain and manage the company’s contact list for marketing communications.
-Manage and update our company's website using WordPress, ensuring a seamless user experience and fresh, engaging content.
-Create, edit, and optimize website content, including blog posts, product descriptions, and marketing materials, adhering to SEO best practices.
-Collaborate with cross-functional teams to gather content requirements and ensure consistency across all digital platforms.
-Conduct keyword research and implement on-page SEO strategies to improve website visibility and organic search rankings.
-Stay up-to-date with the latest trends and best practices in content management, SEO, and digital marketing.

Requirements:
-Experience: At least 2 years of experience in digital marketing, with a focus on SEO and content creation.
-Strong Writing Skills: Proven ability to create compelling blogs, newsletters, and marketing copy.
-SEO & SEM Expertise: Experience in conducting SEO audits and implementing strategies to improve search rankings.
-Technical Skills: Familiarity with managing Google Ads campaigns and content management systems.
-Organizational Skills: Ability to manage multiple projects, including content and contact list management.
-Team Collaboration: Excellent communication skills, with the ability to work remotely and collaborate across teams.

Nice-to-Haves:
-Experience in the hospital or care aid industry.
-Basic HTML/CSS knowledge for minor website updates.

Working Hours & Salary:
-Full-time position with working hours from 6AM to 4PM PHT (10-hour shift).
-Monthly salary of $1,300 AUD.

Hiring Process: To apply, please submit the following:
-Resume
-Portfolio or Case Studies – Showcase your SEO and marketing campaigns, blog posts, or newsletters.
-Cover Letter – Explain why you’re excited to join CarePlus Living Solutions and how your experience aligns with this role.
-Video Introduction – Record a short video introducing yourself and your approach to SEO and marketing.
-Screenshare Video – Present a marketing project or SEO strategy via screenshare, explaining your execution and results.

How to Apply:
If you’re a proactive, results-driven marketer who is excited about growing with CarePlus Living Solutions, we want to hear from you! Please submit your resume, portfolio, and a brief cover letter detailing your relevant experience and why you're the perfect fit for this role to this portal.