Amazon Ads Manager

Do you have a passion for boosting growth on Amazon? Join a team that thrives on creativity, innovation, and results. Are you ready to make every click count?

Be part of our dynamic team!

The Amazon Manager / PPC Specialist will be responsible in the strategy implementation, and ongoing management of new and existing Amazon PPC campaigns. You will be responsible for a variety of activities related to PPC management including competitor research and campaign audits, keyword research, optimization, bid strategy adjustments, ad ideation, tracking and attribution, and reporting.

Mission

To drive growth and profitability through expert management of Amazon PPC campaigns, leveraging strategic keyword optimization, performance monitoring, and third-party tools. Collaborate with internal teams to enhance product listings, maintain top organic rankings, and ensure sustained visibility and sales for best-selling ASINs.

Responsibilities

- Amazon PPC Campaigns: Develop and manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.
- Keyword Optimization: Conduct in-depth keyword research to optimize campaigns based on search and category trends.
- Performance Monitoring: Adjust bids, budgets, and creative assets to maximize ROAS and effectively manage TACOS.
- Third-Party Tools: Utilize Pacvue and Helium 10 to track sales velocity, rankings, stock levels, and recover lost revenue.
- Listing Enhancement: Work with Catalog Specialists to optimize listings and boost organic rankings for ASINs.
- Organic Ranking Maintenance: Monitor and ensure Best Sellers stay at the top of their browse nodes.

Qualifications

- 2+ years of experience with Amazon PPC advertising campaign management.
- Experience in setting up Sponsored displays, Sponsored brands and Sponsored products
- Experience with PPC automation tools (ie. AdBadger, Pacvue, Perpetua)
- Experience in international marketplaces (either US, EU, Canada, UK)
- Proficiency in keyword research tools, data analysis, and reporting tools such as Helium10
- Great communication and interpersonal skills with team members
- Has initiative and is able to think of new ideas which can improve campaigns based on the current trend
- Ability to utilizes data-driven insights to refine strategies and enhance campaign performance.
- Meticulous attention to budgets, scheduling, and performance tracking.
- Up to date with new trends and opportunities within Amazon PPC advertising to stay ahead of the curve.
- Specific to every aspect of campaigns from keyword selection to ad creative, ensuring precision and effectiveness.