Amazon PPC Specialist

We are looking for a highly skilled and data-driven Amazon PPC Specialist to manage, optimize, and scale our advertising campaigns for our herbal tea products on Amazon US. The ideal candidate will have extensive experience with Amazon’s advertising ecosystem, including Sponsored Products, Sponsored Brands, and Sponsored Display. Bonus points if you have knowledge of Meta Ads and Google Ads!

>>>>> Key Responsibilities:

- Develop, launch, and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display) to maximize sales and profitability.

- Conduct in-depth keyword research using tools like Helium 10, Jungle Scout, and Brand Analytics, and perform competitor analysis to identify opportunities for growth.

- Implement and adjust bid strategies (fixed bids, dynamic bidding, placements) to achieve target ACOS, TACOS, and maximize ROI.

- Structure campaigns for scalability and efficient budget use across different product categories.
Analyze key performance indicators (CTR, CVR, ACOS, ROAS) and provide detailed reports with actionable insights.

- Conduct A/B testing for creatives, targeting, and bidding strategies to continuously improve performance.

- Lead PPC efforts for new product launches and promotional events like Prime Day and Black Friday.

- Identify opportunities to increase revenue through effective ad strategies and campaign segmentation.

- Stay up to date with the latest Amazon advertising trends, policies, and best practices.

>>>>> Qualifications:

3+ years of hands-on experience managing Amazon PPC campaigns with a proven track record in improving ACOS and driving profitability.

Strong analytical skills with the ability to interpret data and make informed decisions.

Proficiency with Amazon Advertising Console, Seller Central, and tools like Helium 10, Jungle Scout, and Brand Analytics.

Experience with bid strategy optimization, keyword research, and campaign scaling.

Excellent communication skills for reporting and collaborating with internal teams.

Knowledge of Meta Ads and Google Ads is a bonus, with potential performance-based incentives for managing these platforms.

Familiarity with SEO, product listings, and understanding the broader picture of what drives sales performance on Amazon.


>>>>> Why work with us?

Be part of an in-house brand with a friendly and supportive team culture.

Be part of a growing herbal tea e-commerce brand with potential for long-term career growth.

Flexible work arrangements and a collaborative team culture.

>>>>> Applying for this job

Please send your resume and a brief cover letter detailing your experience with Amazon PPC campaigns. Include examples of past campaigns you've managed along with the performance metrics.