Social Media Manager - APPLY ONLY IF YOU HAVE 3- 5 years of experience

Experience Required: MUST HAVE 3-5 YEARS EXPERIENCE
Location: YOU MUST BE AVAILABLE TO START WORK AT 3PM PDT ( CALIFORNIA)
Type: Part-Time

About the Role:
We are looking for a talented and creative Social Media Manager with 3-5 years of experience in managing Instagram, YouTube, TikTok, Facebook, and Pinterest. The ideal candidate will be responsible for driving the entire lifecycle of social media posts—from ideation to execution—while ensuring optimization and analysis for peak performance on each platform.

Key Responsibilities:
Content Strategy & Planning:

Partner with me to develop and implement creative and data-driven social media strategies across Instagram, YouTube, TikTok, Facebook, and Pinterest to drive engagement, growth, and brand awareness.
Plan, create, and schedule engaging, high-quality posts that align with the company's brand voice and goals.
Understand platform-specific trends, formats, and best practices for each platform to optimize content delivery and audience reach.

Content Creation & Management:

Collaborate with me to generate ideas and content that resonate with target audiences.
Oversee and manage the content calendar to ensure consistent posting and coordination across all platforms.
Edit and adapt content for each platform to ensure maximum relevance, quality, and engagement.
Performance Tracking & Optimization:

Analyze key metrics, performance, and audience engagement to identify what's working and where improvements can be made.
Conduct A/B testing on different posts, formats, or strategies to optimize future content.
Track performance and ROI of each campaign across platforms, using tools like Google Analytics, social media insights, and other reporting software.
Community Engagement & Growth:

Engage with audiences across platforms, responding to comments, messages, and mentions to build a strong online community.
Implement strategies to grow followers, increase engagement, and enhance the brand’s online presence.
Monitor trends in social media, pop culture, and competitors to keep the brand relevant.
Collaboration & Reporting:

Collaborate with influencers and partners to expand reach and engagement.
Report regularly to stakeholders on social media performance, including growth, engagement, and insights.

Qualifications:
3-5 years of experience managing social media platforms including Instagram, YouTube, TikTok, Facebook, and Pinterest.
Proven track record of driving engagement and growing followers across social media platforms.
Strong understanding of best practices for social media content creation, including format, length, timing, and trends for each platform.
Excellent knowledge of social media analytics and tools (e.g., Google Analytics, Facebook Insights, YouTube Studio, TikTok Analytics, etc.).
Ability to create and optimize posts tailored to each platform's unique requirements.
Strong copywriting skills, with attention to tone, voice, and accuracy.
Creative mindset with the ability to generate new ideas and content strategies.
Self-motivated and able to work independently, while collaborating effectively with cross-functional teams.
Strong communication and organizational skills.

Nice-to-Haves:
Experience in paid social media campaigns.
Familiarity with design and video editing tools (e.g., Adobe Creative Suite, Canva).
Knowledge of influencer marketing strategies.