VSL Creator/Editor

Job Title: VSL Creator/Editor
Type: Freelance (10 hours a week)
Location: Remote

Job Summary:

We are a cutting-edge Affiliate Marketing Offer company that helps consumers find the best Consumer Product Goods (CPG) by delivering highly valuable information through engaging, educational, and informative Video Sales Letters (VSLs). What sets us apart is our ability to create the most effective VSLs that drive high-quality traffic and purchase intent. We are looking for a creative and detail-oriented VSL Creator/Editor to join our team. You’ll play a critical role in shaping how we present CPG products, crafting VSLs that educate and convert our audience of online shoppers through TikTok Ads.

Core Responsibilities:

- Conceptualize, create, and edit high-quality VSLs that align with our brand and marketing goals.
- Collaborate with the marketing and creative teams to understand product messaging and customer pain points.
- Edit raw video footage into concise, compelling VSLs optimized for TikTok Ads.
- Implement proven storytelling techniques to ensure VSLs engage viewers and drive high purchase intent.
- Ensure videos are optimized for TikTok ad performance, including proper video dimensions, length, and visual appeal.
- Stay up-to-date on VSL best practices, consumer trends, and video marketing strategies.

Non-Core Responsibilities:

- Collaborate with the TikTok Ads Manager to test various VSL formats, copy, and creative approaches.
- Contribute to brainstorming sessions with the creative team to generate new ideas for VSLs.
- Support additional video-related content production when needed for other marketing initiatives.

Day-to-Day Activities:

- Review and edit raw video content to create compelling VSLs ready for launch on TikTok. Here's a sample video for your reference. https://bit.ly/Sample_video_OLJ
- Monitor the performance of VSLs in collaboration with the marketing team to identify areas of improvement.
- Attend regular meetings with the creative and marketing teams to discuss project timelines and video performance data.
- Continuously optimize video content to increase video watch percentages and conversion rates.

How This Position Fits into the Organization:

As the VSL Creator/Editor, you will be the backbone of our video marketing efforts, responsible for producing the high-quality VSLs that fuel our company’s success. You will work closely with both the creative and marketing teams to craft videos that resonate with our audience, ensuring that the VSLs you create are driving engagement, conversions, and purchase intent through our TikTok ad campaigns.

Qualifications:

**Hard Skills**:

- Proficient in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, or similar).
- Strong understanding of TikTok’s video formats, best practices, and trends.
- Experience with storytelling techniques that enhance viewer engagement in short-form video content.
- Ability to create high-quality video edits optimized for both mobile and TikTok platform standards.
- Strong portfolio of video projects, preferably including VSLs or similar marketing videos.

**Soft Skills**:

- Creative thinker with a knack for storytelling and video editing.
- Strong attention to detail and an eye for high-quality content.
- Excellent communication and collaboration skills.
- Ability to work under tight deadlines and manage multiple projects simultaneously.
- Adaptable to fast-paced changes in marketing strategies and video trends.

Salary & Work Hours:

- Competitive Salary: $6 to $10 per hour, depending on work experience.
- Work Hours: 10 hours per week. You will be working during US Central Time business hours.

If you’re passionate about creating impactful video content that drives results and want to work in a fast-paced, creative environment, we’d love to hear from you!

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