Social Media Marketing Expert

? Virtual Digital Marketing
JOB DESCRIPTION

Role: Virtual Digital Marketing Assistant Family Financial
Job Overview - Family Financial is seeking a Virtual Digital Marketing Assistant to join our growing team. This role will focus on promoting our financial services across multiple digital platforms and supporting the development of sales funnels to drive leads and conversions.

The ideal candidate will have experience with Kajabi, Facebook, LinkedIn, Twitter, and Instagram, with a proven track record of managing successful ad campaigns and building sales funnels.

Key Responsibilities

Digital Platform Management Manage and optimize our presence on Facebook, LinkedIn, Twitter, and Instagram, ensuring consistent brand messaging and engagement.

Kajabi Sales Funnel Creation:

Develop, build, and optimize sales funnels on Kajabi to capture leads and drive conversions, focusing on user experience and conversion rates. -

Ad Campaigns

Plan, create, and manage ad campaigns across Facebook, Instagram, LinkedIn, and Twitter. Track performance metrics and make necessary adjustments to improve ad effectiveness. -

Content Creation & Promotion:

Collaborate with the team to develop engaging content that aligns with our brand and goals, then promote this content through organic and paid methods. -

Performance Monitoring & Reporting

Regularly analyze digital marketing performance metrics and provide reports with actionable insights for improvements. -

Social Media Engagement:

Engage with our audience across platforms to build relationships, answer inquiries, and foster community growth.

Key Skills & Qualications**: - **Profinance in Kajabi**: Strong experience in creating and optimizing sales funnels using Kajabi. - **Social Media Expertise**: In-depth knowledge of Facebook, LinkedIn, Twitter, and Instagram, including content management and ad promotion. -

**Ad Campaign Experience**: Proven ability to design, execute, and monitor successful digital advertising campaigns across multiple platforms. -

**Analytics and Performance Tracking**: Ability to track, analyze, and report on performance metrics to improve digital marketing strategies. -

**Creative & Strategic Thinking**: A combination of creativity in content development and strategic thinking in executing campaigns. -

**Attention to Detail**: High level of accuracy and proficiency in managing various digital marketing tasks. -

**Self- Motivated**: Ability to work independently in a virtual environment with minimal supervision.

#### **Performance Monitoring**: Your performance will be evaluated based on the success of campaigns, growth in social media engagement, lead generation, and the effectiveness of Kajabi sales funnels. Key performance indicators (KPIs) will be set to measure the results of digital efforts, including ad click-through rates, lead conversion rates, and return on ad spend (ROAS). ####

**Experience**: - Minimum 3-5 years of experience in digital marketing, preferably in financial services. - Experience managing Kajabi for funnel creation. - Proven track record in running and optimizing ad campaigns on Facebook, LinkedIn, Twitter, and Instagram. ---

If you're a driven digital marketing professional who thrives on building online strategies and driving growth, we’d love to hear from you!

The responsibility of this position is managing specialized work efficiently, with condence and competence. The position requires above average attention to details, concern for the exact correctness of work, and strong commitment to tasks completed on time. The person in this position will take work seriously, has a strong sense of duty, and is disciplined. A somewhat faster-than-average pace will be the norm for this position. Detailed, specialized work is the major focus. The person in this position will require clearly dened work, responsibilities, and reporting relationships, ongoing and thorough training opportunities to develop expertise and increase condence, and frequently expressed appreciation of the person’s competence conscientiousness, and loyalty. The position will provide security in a stable work environment, allowing the person to plan for, focus on and complete tasks on hand.

JOB CHARACTERISTICS
Unambiguous work direction Completing tasks from start to nish Concern for getting work done on time and correctly
Extremely task-oriented. High standards of quality and accuracy
Adhering to established guidelines and procedures Requires high degree of information gathering before making decision Must be comfortable in making decisions in area of specialty or expertise
Reserved, factual, formal and sincere communication Look to management for direction in areas outside of expertise
Strong follow-through on delegated tasks and assignments Following established policies and procedures and expects other to do the same Leads by example: is the technical expert in the area and does work required of subordinates