Google Ads Specialist for Amazon Store

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TYPE OF WORK

Full Time

SALARY

800

HOURS PER WEEK

40

DATE POSTED

Jul 30, 2024

JOB OVERVIEW

Company Overview:
We are a dynamic e-commerce business, with a strong presence on Amazon. Our product line is general merchandise. We are seeking a skilled Google Ads Specialist to join our team and help drive targeted traffic and increase sales for our Amazon store.

Job Description:
As a Google Ads Specialist, you will be responsible for creating, managing, and optimizing Google Ads campaigns to promote our products and drive sales on Amazon. You will analyze campaign performance, implement strategies to improve results, and ensure our advertising efforts are aligned with our business goals.

Key Responsibilities:

Develop and execute Google Ads campaigns to drive traffic to our Amazon product listings.
Conduct keyword research to identify high-performing and relevant keywords.
Create compelling ad copy and design effective ad creatives for search and shopping ads.
Set up and manage remarketing campaigns to target users who have previously visited our Amazon listings.
Monitor and analyze campaign performance metrics, including CTR, conversion rates, and ROAS.
Optimize campaigns by adjusting bids, targeting, and ad creatives based on performance data.
Collaborate with the marketing team to align Google Ads strategies with overall marketing goals.
Stay up-to-date with Google Ads best practices, trends, and industry changes.
Qualifications:

Proven experience as a Google Ads Specialist or similar role.
Strong understanding of Google Ads, including search, shopping, and remarketing campaigns.
Proficient in keyword research and optimization techniques.
Experience with e-commerce and driving sales through online advertising.
Analytical mindset with the ability to interpret data and make data-driven decisions.
Excellent copywriting and creative skills for ad content creation.
Familiarity with Amazon's marketplace and advertising guidelines.
Strong communication and collaboration skills.
Ability to work independently and manage multiple campaigns simultaneously.

Preferred Qualifications:
Knowledge of SEO and other digital marketing strategies.
Familiarity with Google Merchant Center and setting up Shopping Ads.
How to Apply:
If you are passionate about digital marketing and eager to help grow our Amazon business, we would love to hear from you! Please submit your resume, a cover letter explaining why you are a great fit for this role, and examples of successful Google Ads campaigns you have managed

Salary: $800

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