FB Ads Specialist

!!! PLEASE READ THE ENTIRE JOB POST BEFORE APPLYING !!!

Moxie is seeking a highly skilled and motivated Paid Media/Ad Buyer Specialist to join our growing marketing team. The ideal candidate will have a proven track record in managing successful paid media campaigns, a strong understanding of various advertising platforms, and a commitment to delivering exceptional results for our clients. If you are an analytical, results-driven professional with excellent communication skills and a passion for digital advertising, we would love to hear from you.

Responsibilities:

-Develop, execute, and manage paid media campaigns across various platforms (e.g., Google Ads, Facebook Ads) to achieve client objectives and KPIs.
-Conduct thorough audience research, segmentation, and targeting to create tailored messaging and ad creatives for different audience segments.
-Analyze campaign data to identify trends, insights, and optimization opportunities that drive campaign performance improvements.
-Regularly monitor budgets and adjust bids to optimize ROI and achieve predefined KPIs, such as CTR, CPA, and ROAS.
-Create and test compelling ad copy and landing pages to improve conversion rates and user experience.
-Stay current with industry trends, platform updates, and best practices to continuously improve campaign strategies and performance.
-Collaborate with cross-functional teams, including creative, technical, and analytics professionals, to develop and execute successful campaigns.
-Effectively communicate campaign performance, insights, and recommendations to clients and internal stakeholders.
-Continuously seek opportunities for professional development to enhance skills and stay ahead in the rapidly evolving digital advertising landscape.

Qualifications:

-Experience in managing paid media campaigns across multiple platforms (e.g., Google Ads, Facebook Ads).
-Strong analytical skills and proficiency in analyzing campaign data to draw actionable insights and optimize performance.
-In-depth understanding of audience targeting, segmentation, and persona development.
-Excellent copywriting skills and a keen eye for design and user experience.
-Familiarity with keyword research tools and techniques.
-Experience with A/B testing and optimization to improve campaign performance.
-Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
-Strong problem-solving skills and adaptability to stay ahead in a rapidly evolving industry.
-Commitment to ethical advertising practices and maintaining a positive reputation in the industry.

We will pay more for:

-Team management
-Strategic test planning
-MedSpa experience
-Technical expertise (e.g. use of GHL, setup of Facebook pages, ad accounts, and business manager)
-Client-facing role: communicating with clients and acting as the first point of contact

Moxie offers opportunities for professional growth, and a dynamic, collaborative work environment. If you are a driven, results-oriented Paid Media/Ad Buyer Specialist with the skills and values needed to excel in this role, please submit your resume and a brief cover letter highlighting your relevant experience and achievements.

The hiring process will go as follows:
1. Fill out the application form.
2. 20-minute first interview
3. You'll do an exercise ( 2-3 hours)
4. 20-minute final interview
5. One week training period (paid)
6. Join full-time

To apply, please click the link below:
https://jobs.ashbyhq.com/Moxie/ef5a5db3-c52a-4a2f-9e1c-a3e900e41b5e