GHL & SIO Funnel | Email Copywriter/Marketing Automation

Copyright Registration Specialist | Author Solutions Philippines, Inc. April 2021 - February 10, 2025 Apply books for electronic Copyright Registration to US Copyright Office Title Submissions Coordinator | Author Solutions Philippines, Inc. February 2014 - Present *Managed books distribution and availability to online reseller (ex. Amazon, Barnes & Noble) *Setup book printing files and specifications ready to be printed on third-party printers *Coordinates with third-party printers on other special requests Internet Researcher | Author Solutions Philippines, Inc. August 2012 - February 2014 *Create/Post availability of books on Social Media (ex. Facebook/Page) *Managed books marketing on different platforms (ex. Online store, Magazines, TV , Radio Stations,etc.) *Idea on SMM, SEO, Google Adwords

E-commerce Policy & Content Specialist | Remote | Project-Based Freelancer Helped the e-commerce store establish credibility, reduce disputes, and improve the customer journey, ensuring that customers had a seamless and trustworthy shopping experience. 1. Creating Clear & Professional Store Policies * Wrote detailed Terms of Service outlining the store’s usage guidelines, ensuring clarity for customers. * Developed a Shipping Policy that clearly communicated delivery times, costs, and shipping locations. * Crafted a Return & Refund Policy that set clear expectations for returns, exchanges, and refunds. 2. Writing a Customer-Friendly FAQ Section * Identified common customer questions and provided concise, helpful answers. * Ensured FAQs covered key areas like order tracking, product inquiries, and support options. * Structured FAQs for easy navigation and quick resolution of customer concerns. 3. Ensuring Policies Align with Shopify Standards * Made sure all policies were compliant with Shopify guidelines and best practices. * Used a professional yet engaging tone to build customer trust and credibility. * Optimized content for clarity and readability to improve the user experience.

Email Marketing & Content Strategy Specialist | Remote | Project-Based |Freelancer Helped the agency effectively engage leads, retain students, and boost visibility through strategic email campaigns and optimized content planning 1. Email Campaign Creation & Lead Nurturing *Developed compelling email campaigns to nurture leads and keep them engaged. *Created announcement emails for students, upcoming events, and special offers. *Ensured email etiquette was followed, including proper formatting and personalization. *Implemented strategies to avoid spam filters and improve email deliverability. *Crafted subject lines and email copy that increased open rates and engagement. 2. Content Calendar Development & Management *Built a structured content calendar to ensure consistent posting across platforms. *Aligned daily content ideas with the agency’s promotions, courses, and audience interests. *Ensured all content and announcements were posted at the right time for maximum reach. 3. Social Media Caption & Content Optimization *Wrote humanized and engaging captions that resonated with the audience. *Integrated SEO-friendly keywords to enhance searchability and visibility. *Maintained a consistent brand voice across all platforms.

Shopify Product Lister | Remote Project Based Freelancer *Responsible for adding and managing products in a Shopify store. *Product Uploading – Adding new products to the Shopify store, including product titles, descriptions and prices *Image Upload & Optimization – Uploading high-quality images, ensuring they are properly sized and formatted. *Writing Product Descriptions – Crafting compelling and SEO-friendly descriptions to attract buyers. *Setting Prices & Inventory Management – Updating product pricing, stock availability, and variants (e.g., colors, sizes). *Organizing Collections & Categories – Sorting products into appropriate collections for easier navigation. *SEO Optimization – Adding relevant keywords, meta titles, and descriptions to improve search visibility. *Tagging & Filtering – Assigning tags to products so customers can filter and find them easily. *Updating & Maintaining Listings – Regularly checking for errors, and out-of-stock items, and updating information as needed. *Ensuring Compliance – Making sure all listings follow the store’s policies, including pricing, promotions, and return policies.

GHL Data Migration, Customer Segmentation, and Email Campaign Planning Project Based Freelancer 1. Data Cross-Checking & Migration * Retrieved customer data from the original tool and verified its accuracy. * Cross-checked each customer’s details (name, email, phone, purchase history, etc.) with existing records in GHL. *Identified missing or inconsistent data and ensured it was updated correctly. 2. Customer Segmentation & Tagging * Categorized customers based on behavior, engagement, and purchase history. * Applied proper tags for each segment * Assigned customers to the correct pipelines for follow-ups and nurturing sequences. 3. Email Campaign Strategy & Planning * Created a structured email campaign plan based on segmentation. * Designed workflows for automated emails based on tags (e.g., welcome emails for new leads, re-engagement emails for inactive customers). * Suggested content ideas tailored to each customer group to boost engagement and conversions. 4. System Organization & Optimization * Ensured all data in GHL was structured for smooth automation and future marketing efforts. * Worked on refining tagging and segmentation strategies for better customer targeting. * Recommended improvements to the client’s CRM workflow for efficiency.

Shopify Store Designer & Content Specialist | Remote Project Based Freelancer Contributed to building a professional and compelling Shopify store that not only showcased the booking effectively but also helped convert visitors into clients through strong visuals and persuasive content. 1. Shopify Store Setup & Customization *Set up the Shopify store with the necessary pages and structure. *Configured product listings, pricing, and descriptions for the book. *Ensured the store layout was clean, professional, and user-friendly. 2. Creative Design for the Store * Designed high-quality creatives (banners, product images, promotional visuals) to showcase the book. * Created engaging graphics that aligned with the client’s brand and target audience. * Optimized images for fast loading and mobile responsiveness. 3. Crafting a Compelling "About the Client" Page * Wrote a well-structured and engaging About the Client section. * Highlighted the client’s expertise, mission, and the purpose of the book. * Ensured the content resonated with potential buyers and built trust.