Digital Marketing - GoHighLevel - Media Buyer

Conduct keyword research to identify strategic opportunities for campaign expansion and optimization. Develop, implement, and manage high performing Paid Search campaigns across platforms such as Google Ads, Microsoft Bing Ads, and other relevant channels. Create Native Ads campaign and creatives on Yahoo DSP. Monitor and analyze campaign performance metrics including click-through rates (CTR), conversion rates, and return on ad spend (ROAS). Create compelling and targeted ad copies that align with campaign goals and resonate with the target audience. A/B test various ad elements, landing pages, and strategies to identify best practices and improve campaign performance.