Hello, You can call me Jen, a seasoned Digital Marketing Specialist with a strong focus on
Key Expertise
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Audience Research: Leveraging
Targeting & Retargeting:
Crafting custom and lookalike audiences for precise targeting and retargeting strategies.
Ad Creation & Optimization: Developing engaging ad copy, headlines, and creative assets including Carousel, Video, Link Ads, and Image Ads.
Testing & Analysis: Employing A/B split testing, reading breakdowns, and analyzing ad set performances to optimize for key metrics such as CPC, CTR, Frequency, and ROAS.
Campaign Management: Expertise in creating and managing campaigns focusing on Engagement, Conversion, and Lead Generation.
Scaling: Utilizing vertical and horizontal scaling approaches to maximize campaign reach and ROI.Tools & Reporting: Experienced in using third-party applications such as AdChill, and proficient in generating spreadsheet and KPI
Advertising
Ads Creation: Crafting compelling Instagram ads via
Reporting: Creating detailed spreadsheet reports to track campaign performance.
Why Choose Me?
Results-Oriented: I prioritize outcomes and constantly refine strategies to maximize ROI.
Detail-oriented: My keen attention to detail ensures that campaigns are optimized to reach the right audiences.
Adaptive & Innovative: I stay ahead of the curve by keeping up with the latest trends and best practices in social media marketing.
Looking forward to helping you achieve your digital marketing goals!
Experience: Less than 6 months
uses social media platforms to interact with customers to build brands, increase sales, and drive website traffic.
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