Digital Marketing Specialist

Overview

Looking for full-time work (8 hours/day)

at $7.84/hour ($1,379.84/month)

Bachelors degree

Last Active

February 4th, 2025 (yesterday)

Member Since

May 21st, 2024

Profile Description

Digital Marketing Specialist
As a highly skilled Digital Marketing Specialist with a proven track record of developing and implementing effective digital marketing strategies, I bring extensive experience in driving online engagement, increasing brand awareness, and achieving measurable business goals. My expertise spans across various facets of digital marketing, including SEO, SEM, content marketing, social media management, and data analytics. I am dedicated to staying current with the latest industry trends and best practices to ensure optimal results.
Key Responsibilities:
Strategic Planning and Execution: Develop and execute comprehensive digital marketing plans to support business objectives and drive growth. This includes identifying target audiences, setting clear objectives, and selecting the appropriate digital channels.
SEO and SEM Management: Conduct keyword research, optimize website content for search engines, and manage pay-per-click (PPC) campaigns to improve organic and paid search rankings. Utilize tools like Google Analytics, Google Ads, and SEMrush to track performance and refine strategies.
Content Marketing: Create and manage high-quality, engaging content across various platforms, including blogs, social media, email newsletters, and websites. Ensure content aligns with brand messaging and SEO best practices.
Social Media Strategy: Develop and implement social media strategies to increase brand awareness and engagement. Manage social media accounts, create content calendars, and monitor social media metrics to optimize performance.
<8efe80624d780eba0c6493ec45140364>Email Marketing: Design and execute email marketing campaigns, including newsletters, promotional emails, and automated workflows. Utilize email marketing platforms like Mailchimp or HubSpot to track open rates, click-through rates, and conversions.
Analytics and Reporting: Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts. Prepare regular reports to communicate insights and recommend improvements to senior management.
Campaign Management: Plan, execute, and manage digital marketing campaigns across multiple channels, including search engines, social media, display advertising, and email. Ensure campaigns are delivered on time, within budget, and meet predefined objectives.
Collaboration and Communication: Work closely with cross-functional teams, including graphic designers, web developers, and sales teams, to ensure cohesive and effective marketing efforts. Maintain open communication channels to align marketing strategies with overall business goals.
Key Achievements:
Successfully increased website traffic by X% through targeted SEO strategies and content marketing efforts.
Managed PPC campaigns that resulted in a X% increase in leads and a Y% reduction in cost-per-acquisition (CPA).
Grew social media followers by X% and improved engagement rates by Y% through strategic content planning and community management.
Launched a series of email marketing campaigns that achieved an average open rate of X% and a click-through rate of Y%, resulting in Z% increase in conversions.
Technical Skills:
Proficient in digital marketing tools such as Google Analytics, Google Ads, SEMrush, Moz, Hootsuite, and Mailchimp.
Strong understanding of HTML, CSS, and content management systems (CMS) such as WordPress.
Experienced in using CRM software like HubSpot and Salesforce.
Skilled in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator) for creating marketing collateral.