Amazon PPC Manager / Operations Manager/Catalog Expert

With a solid foundation in PPC Management cultivated at Incrementum Digital, I have honed my expertise by managing a spectrum of accounts, ranging from small enterprises to large-scale operations. My proficiency extends to utilizing advanced PPC management software and conducting comprehensive keyword research, positioning me at an expert level in the field. Specializing in Amazon PPC, I've navigated diverse niches and collaborated with various industry experts to broaden my knowledge and skills. What distinguishes me is not just a focus on the mechanics of PPC but a profound sense of ownership. I am deeply committed to the success of your business, caring beyond the confines of my role. This dedication allows me to not only comprehend the intricacies of Amazon PPC but also provide strategic insights tailored to positively impact your bottom line. I am unwaveringly dedicated to ensuring the success of campaigns and the overall financial health of your venture.

My expertise extends beyond the realm of operations management into the intricate domain of the Amazon catalog. Addressing catalog issues such as suppressed listings, detail page removals, and blocked or inactive items, I employ a systematic approach to problem-solving. Initially, I navigate the seller central platform to rectify issues through standard procedures. If challenges persist, I proactively engage with Amazon support, opening tickets for clarification. In instances requiring additional documentation, I meticulously gather and submit the necessary papers and files. Recognizing the limitations of traditional support channels, I go above and beyond by exploring alternative resources such as YouTube, LinkedIn, forums, and leveraging ChatGPT to uncover unconventional solutions. This role, often underestimated, demands not only time and meticulous attention but also a considerable investment of cognitive resources and patience. Resolving listing issues can be exceptionally challenging, and I pride myself on navigating complexities that even high-cost consultants may find daunting.

As an Operations Manager in the field of arbitrage, my primary focus is on maintaining the inventory health of the account and overseeing the team to ensure goal achievement. My responsibilities encompass various tasks, including creating bi-weekly purchase orders for suppliers, managing weekly replenishments to the Amazon account, and maintaining effective communication with different suppliers. I meticulously handle tasks such as collecting invoices, fixing purchase order and shipment errors, and tracking delivered products to prevent errors. Additionally, I engage in creating Bills of Lading, scheduling deliveries, and collaborating with the warehouse for inventory management. Monitoring FBM orders daily, I ensure cancellations align with account health metrics. Further, I play a key role in analyzing weekly PPC reports, approving optimization images and listings, and crafting comprehensive reporting files. Dedication to team support involves addressing queries, resolving issues, and providing knowledge-sharing sessions for continuous improvement. My strategic efforts contribute to the collective goal of achieving quarterly milestones.

As a seasoned professional in SEO content management, I seamlessly collaborate with our copywriter and graphic designer to ensure a harmonious integration of keywords into our content. This collaborative effort is a testament to my expertise in orchestrating a cohesive strategy that marries creative elements with strategic keyword placement. By working closely with the copywriting team, I guarantee that our content not only captivates and engages the audience but also aligns seamlessly with the identified keywords to enhance search engine visibility. This collaborative approach extends to our graphic design endeavors, where visuals are thoughtfully crafted to complement the textual content and reinforce our SEO strategy. My proficiency lies in navigating the intersection of creativity and strategic optimization, ensuring that every piece of content is not only visually appealing but also strategically aligned for maximum impact

With a proven track record in keyword management, I proudly showcase my expertise in navigating the dynamic landscape of search engine optimization. Through meticulous keyword research, strategic selection, and adept placement, I consistently elevate the online visibility of content, websites, or products. My proficiency extends to continuous monitoring and analysis, enabling me to make data-driven optimizations that contribute to improved search engine rankings and enhanced organic traffic. I excel in the art of understanding search intent and aligning it with precisely chosen keywords, ensuring maximum impact. This expertise, coupled with a keen eye for competitor analysis and a commitment to staying abreast of industry trends, positions me as a seasoned professional in the realm of keyword management.