Norma

Co-Founder of a Forbes-Featured Startup|VA Coach

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Overview

Looking for full-time work (8 hours/day)

at $10.00/hour ($1,760.00/month)

College Graduate

Last Active

February 6th, 2025 (7 days ago)

Member Since

August 9th, 2015

Profile Description

Work Experience:
School of Virtual Assistance- Cebu (Upgrade to see actual info)Executive VA CoachJuly 2024- Present
Responsibilities:
Design and deliver training programs tailored to the needs of VAs.
Focus on skills such as time management, communication, task organization, and the use of productivity tools.
Assess the performance of VAs and provide constructive feedback.
Create performance improvement plans when necessary.
Help VAs identify and refine their strengths to align with client needs.
Offer advice on career growth, professional development, and opportunities within the VA industry. 
Provide orientation on the tools and platforms they’ll be using. 
Offer strategies to handle difficult client situations professionally.
Create guides, checklists, or courses that support VAs in excelling at their roles.
Share industry trends and best practices to keep VAs competitive.
Train VAs on commonly used tools such as project management platforms (e.g., ClickUp, Trello, Asana), communication tools (e.g., Slack, Zoom), and CRM systems.
Stay updated on new technologies and share insights with VAs.
Create a supportive community where VAs can collaborate and learn from one another.
Maintain records of VA progress, training completion, and feedback.
Provide reports to Upgrade to see actual info management on VA performance metrics and areas for improvement.

PIPIECO Bread and Pastry House (Pipie.co)
Marketing Director
October 2021- PresentResponsibilities:
Create and implement a comprehensive marketing plan aligned with Pipie.co's business goals.
Identify target audiences and establish clear objectives for campaigns and initiatives.
Conduct market research to understand customer needs, preferences, and trends.
Analyze competitors’ strategies to identify opportunities for differentiation.
Plan and allocate the marketing budget effectively across various campaigns and channels.
Develop a consistent brand voice, messaging, and visual identity.
Ensure all marketing materials align with Pipie.co's brand guidelines.
Address public inquiries and manage any potential crises to maintain a positive brand image.
Oversee social media marketing, email campaigns, SEO/SEM strategies, and paid advertisements.
Optimize the company website and online presence for better reach and conversion.
Plan and execute promotional events, webinars, or partnerships to boost brand visibility.
Delegate tasks effectively and ensure timely execution of projects.
Work closely with sales, product development, and customer support teams to align marketing efforts.
Track KPIs such as ROI, customer acquisition cost (CAC), website traffic, and conversion rates.
Provide regular updates to investors on campaign performance and marketing achievements.
Keep up with emerging marketing trends, tools, and platforms.
Experiment with innovative ideas to keep Pipie.co ahead of the competition.

Malachisoft (Upgrade to see actual info)
Executive Virtual Assistant
April 2016 - PresentResponsibilities:
Organize and maintain CEO’s calendars, scheduling meetings, appointments, and calls.
Anticipate scheduling conflicts and proactively resolve them.
Monitor, sort, and respond to emails on behalf of the CEO.
Highlight urgent matters and organize correspondence for easy access.
Create, edit, and proofread reports, presentations, and documents.
Maintain confidentiality and professionalism in handling sensitive information.
Arrange and prepare for meetings, including agenda creation and note-taking.
Ensure follow-ups and action items are tracked and completed.
Use project management tools (e.g., ClickUp, Asana, Trello) to organize workflows.
Monitor the status of ongoing projects and provide updates to the team.
Maintain professional relationships by providing timely responses and solutions.
Schedule and manage client calls or check-ins.
Ensure client questions and concerns are escalated to the appropriate teams.
Conduct research to gather information relevant to MalachiSoft’s business or projects.
Present findings in an organized and actionable format.
Maintain organized databases, files, and records.
Ensure easy access to critical information for executives and teaUpgrade to see actual infombers.
Assist with updates or content management for the company website.
Develop templates, workflows, or SOPs to streamline recurring tasks.
Manage invoices, receipts, and expenses.

Keekay (Upgrade to see actual info)
Co-founder
March 2014 - March 2016Responsibilities:
Developed and executed the business plan, including short-term and long-term strategies for growth.
Identified and capitalized on market opportunities in the beauty and e-commerce industry.
Designed the brand identity, including logo, packaging, and overall brand voice.Ensured Upgrade to see actual info resonated with its target audience by aligning branding with customer values and trends.
Curated a high-quality, diverse range of makeup products tailored to customer preferences.
Negotiated partnerships with suppliers and manufacturers to secure competitive pricing and exclusive items.
Launched and maintained a user-friendly, visually appealing online store.
Oversaw website functionality, ensuring smooth navigation, secure payment systems, and mobile optimization.
Developed and managed marketing campaigns across social media platforms, Google Ads, and email.
Created content that engaged and attracted customers, including product promotions, tutorials, and influencer collaborations.
Established systems to provide exceptional customer service and support, increasing customer satisfaction and retention.
Analyzed customer feedback to improve product offerings and services continuously.
Recruited, trained, and managed a team to handle daily operations, including order fulfillment, marketing, and customer support.
Fostered a collaborative and innovative work culture that drove success.
Managed the budget, monitored cash flow, and optimized operational costs to maintain profitability.
Ensured timely delivery of products by coordinating logistics and supply chain operations.
Greatest Achievement: Forbes Feature:
One of the most remarkable milestones was achieving recognition in Forbes during Upgrade to see actual info’s sixth month of operations. This feature highlighted the store's rapid growth, innovative e-commerce approach, and ability to stand out in the competitive beauty market.

Top Skills

Experience: 10+ years

Other Skills

Experience: Less than 6 months

Basic Information

Age
38
Gender
Female
Website
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Address
Iligan, Lanao del Norte
Tests Taken
IQ
Score:  107
English
C1(Advanced)
Government ID
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