Work Experience:
School of Virtual Assistance- Cebu (
Responsibilities:
Design and deliver training programs tailored to the needs of VAs.
Focus on skills such as time management, communication, task organization, and the use of productivity tools.
Assess the performance of VAs and provide constructive feedback.
Create performance improvement plans when necessary.
Help VAs identify and refine their strengths to align with client needs.
Offer advice on career growth, professional development, and opportunities within the VA industry.
Provide orientation on the tools and platforms they’ll be using.
Offer strategies to handle difficult client situations professionally.
Create guides, checklists, or courses that support VAs in excelling at their roles.
Share industry trends and best practices to keep VAs competitive.
Train VAs on commonly used tools such as project management platforms (e.g., ClickUp, Trello, Asana), communication tools (e.g., Slack, Zoom), and CRM systems.
Stay updated on new technologies and share insights with VAs.
Create a supportive community where VAs can collaborate and learn from one another.
Maintain records of VA progress, training completion, and feedback.
Provide reports to
PIPIECO Bread and Pastry House (Pipie.co)
Marketing Director
October 2021- PresentResponsibilities:
Create and implement a comprehensive marketing plan aligned with Pipie.co's business goals.
Identify target audiences and establish clear objectives for campaigns and initiatives.
Conduct market research to understand customer needs, preferences, and trends.
Analyze competitors’ strategies to identify opportunities for differentiation.
Plan and allocate the marketing budget effectively across various campaigns and channels.
Develop a consistent brand voice, messaging, and visual identity.
Ensure all marketing materials align with Pipie.co's brand guidelines.
Address public inquiries and manage any potential crises to maintain a positive brand image.
Oversee social media marketing,
Optimize the company website and online presence for better reach and conversion.
Plan and execute promotional events, webinars, or partnerships to boost brand visibility.
Delegate tasks effectively and ensure timely execution of projects.
Work closely with sales, product development, and customer support teams to align marketing efforts.
Track KPIs such as ROI, customer acquisition cost (CAC), website traffic, and conversion rates.
Provide regular updates to investors on campaign performance and marketing achievements.
Keep up with emerging marketing trends, tools, and platforms.
Experiment with innovative ideas to keep Pipie.co ahead of the competition.
Malachisoft (
Executive Virtual Assistant
April 2016 - PresentResponsibilities:
Organize and maintain CEO’s calendars, scheduling meetings, appointments, and calls.
Anticipate scheduling conflicts and proactively resolve them.
Monitor, sort, and respond to
Highlight urgent matters and organize correspondence for easy access.
Create, edit, and proofread reports, presentations, and documents.
Maintain confidentiality and professionalism in handling sensitive information.
Arrange and prepare for meetings, including agenda creation and note-taking.
Ensure follow-ups and action items are tracked and completed.
Use project management tools (e.g., ClickUp, Asana, Trello) to organize workflows.
Monitor the status of ongoing projects and provide updates to the team.
Maintain professional relationships by providing timely responses and solutions.
Schedule and manage client calls or check-ins.
Ensure client questions and concerns are escalated to the appropriate teams.
Conduct research to gather information relevant to MalachiSoft’s business or projects.
Present findings in an organized and actionable format.
Maintain organized databases, files, and records.
Ensure easy access to critical information for executives and tea
Assist with updates or content management for the company website.
Develop templates, workflows, or SOPs to streamline recurring tasks.
Manage invoices, receipts, and expenses.
Keekay (
Co-founder
March 2014 - March 2016Responsibilities:
Developed and executed the business plan, including short-term and long-term strategies for growth.
Identified and capitalized on market opportunities in the beauty and e-commerce industry.
Designed the brand identity, including logo, packaging, and overall brand voice.Ensured
Curated a high-quality, diverse range of makeup products tailored to customer preferences.
Negotiated partnerships with suppliers and manufacturers to secure competitive pricing and exclusive items.
Launched and maintained a user-friendly, visually appealing online store.
Oversaw website functionality, ensuring smooth navigation, secure payment systems, and mobile optimization.
Developed and managed marketing campaigns across social media platforms, Google Ads, and
Created content that engaged and attracted customers, including product promotions, tutorials, and influencer collaborations.
Established systems to provide exceptional customer service and support, increasing customer satisfaction and retention.
Analyzed customer feedback to improve product offerings and services continuously.
Recruited, trained, and managed a team to handle daily operations, including order fulfillment, marketing, and customer support.
Fostered a collaborative and innovative work culture that drove success.
Managed the budget, monitored cash flow, and optimized operational costs to maintain profitability.
Ensured timely delivery of products by coordinating logistics and supply chain operations.
Greatest Achievement: Forbes Feature:
One of the most remarkable milestones was achieving recognition in Forbes during
Experience: 10+ years
Experience: 10+ years
Experience: 10+ years
Experience: 10+ years
Experience: 10+ years
Experience: Less than 6 months
“I have a team of 6 VA's that pretty much do everything for me”
Elishama Jiles
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