Digital Marketing Specialist January 2021-July 2024
-Spearheaded comprehensive digital
marketing campaigns across various platforms, including Google Ads,
-Optimized website content for
search engines.
-Managed and grew the company's
social media.
-Designed and executed targeted
-Monitored and analyzed campaign
performance using tools like Google Analytics.
-Worked closely with the content
creation, design, and product teams to ensure cohesive and impactful
marketing campaigns.
-Managed a monthly digital
advertising, optimizing ad spend to achieve maximum ROI, and reducing
cost-per-acquisition (CPA).
-Implemented A/B testing for
landing pages and ad creatives, leading to improvement in conversion
rates.
“I had this VA that I could turn things over to made it a lot easier”
Kyle Mckenna
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