I help Amazon Sellers increase their revenues by managing efficiently their Advertising Spend in return for more sales and brand impressions through effective Backend
Below are the skills I can offer of which I am trained and knowledgeable but not limited to.
1. AMAZON MARKETING (PPC)
-Conduct keyword research and management to optimize bids
-Plan, develop and execute Amazon sponsorship
-Manage budget allocations and bid criteria to achieve higher efficiency.
-Responsible for ongoing optimization efforts to meet campaign objectives, including daily management of campaign budgets, reporting, negative keyword strategies, ad copy, and campaign revisions
-Analyze trends and results while simultaneously thinking creatively about improvements and strategies to optimize a PPC campaign
-Develop and maintain a professional understanding of new or developing Amazon and online shopping patterns
-Monitor product inventory to ensure the campaign effectiveness
2. PRODUCT RESEARCH
-Use of Helium10/Jungle Scout for fast, accurate, and data analytics.
-Research of new products and/or niches to identify new product opportunities
-Product Data analysis
-Competitor Research and Analysis
-Assess the sales/ demand volumes, provide details for the initial order and assortment
-Identifying sales opportunities, risks, and product issues.
-Product Target Market Research
3. KEYWORD RESEARCH & PRODUCT LISTING
-Find and extract potential keywords
-Add new products in Seller Central
-Bulk product upload (Flatfile)
-Product listing update and optimization
-Upload of images
-Case management (for those with errors/issues)
-Cross-referencing of Competitors Keywords
-Market analysis
-Product image enhancement
-Graphics for Enhanced Brand Content
4. ACCOUNT MANAGEMENT
-Setting-up store by Seller Central Application (Optional)
-Product Listing Monitoring (Hijacking/Listing status)
-File case or Contact Seller Support for any account issues
-Monitor account health and performance metrics
-Provide best practices and techniques to ensure correct account spend/growth.
-Analyze product ASIN rankings, ratings, customer feedback/reviews, as well as product sales performance to determine the best and worst-performing SKUs.
5. Basic Social Media Management
-Create Accounts for product branding using various social media platforms.
-Create Strategic Marketing Plan for Brand Awareness/Promotion
-Propose Social Media content metrics and post scheduling
-Execute and monitor social media activities
-Analyze and interpret data results and apply all possible improvements.
6. Graphic Design using CANVA
-Create Infographics
-Create a promotional graphic for a product
-Basic Image Correction/Editing
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