Digital Marketer | Direct Response Copywriter | HARO Writer

Overview

Looking for full-time work (8 hours/day)

at $12.00/hour ($2,112.00/month)

BS in Psychology

Last Active

December 2nd, 2024 (today)

Member Since

September 12th, 2020

Profile Description

I wrote a Facebook ad copy that helped generate $ 70 million in revenue for a Real Estate project in Singapore.
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I'm a direct-response copywriter who strives to use my knowledge, skills, and experience to help businesses get the results they want consistently.
I help clients find the perfect positioning of their product or service by thoroughly studying the sophistication level of the market and the awareness level of the target audience.
I also help figure out the “big idea” (if they haven’t already) of their product/service and come up with killer offers as well as mechanisms that will differentiate them from the competitors.
Ultimately, I help clients write (and optimize) high-converting copy for their marketing campaigns through thorough research (market/product/competitor) and my chameleon copywriting process to make sure that I deliver the right words to the right audience the right way.
I am also currently going through a digital marketing course that will perfectly augment my copywriting skills to ultimately help boost the performance of every piece of sales copy I write.
I write copies and/or content based on thorough research (market/product/competitor) to make sure that I deliver the right words to the right audience the right way.
I am also currently undergoing Conversion Rate Optimization that will perfectly augment my copywriting skills - this combination of skill sets and knowledge will ultimately boost the performance/conversion of my marketing/advertising copies.
I am most experienced in writing:
- Facebook Ad Copy
- Landing/Website Page Copy
- Email Copy
To help you dUpgrade to see actual info whether I am a good fit for your copywriting needs. Here is my copywriting process:
1. Product research - to make sure I know the product inside and out.
* The product is only as good as the market perceives it, thus, market research is a must.
2. Market research (Reddit, Facebook, Youtube, Quora, Amazon/Amazon books, and sometimes articles/blogs if necessary) - to understand the market sentiment and gather raw data for generating different copy angles.
* When researching for marketing angles; I was trained to find the market’s different selling points, namely their: pains (physical/emotional), wishes/wants (physical/emotional), objections, and beliefs (positive/negative) pertaining to the products/service that we are selling.
3. Competitor research - to see, understand, and dissect what the successful competitors are doing to learn and get inspiration from them (to take away some of the guesswork that we might face when marketing new products.)
* This process will allow me to break down the competitors’ “winning” strategies and assimilate them to our own brand/product/service (and potentially make it even better).
4. Write copy [landing pages, FB ads, Website content, emails] for various products/services such as food supplements, health insurance, amazon training, clothing brands, skincare, and even for real estate.
* Based on my experience... No matter how good our ad is in our eyes, the market and the sales will always be the final say, so testing different angles (copy/creatives/audience) is really important.
5. And lately, I have been in charge of doing CRO (Conversion Rate Optimization) for both our landing page copies as well as our Facebook Ads.
*** Using Upgrade to see actual info readings and cheap Facebook Ad campaigns to discover pain points/benefits, and headlines/creatives that your target audience currently resonates with.
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Career Highlights:
* Wrote several copies for "OHM Live" (International Virtualfundraising concert for the Covid victims) that featured famous artists like Dua Lipa, Jason Derulo, Ceelo Green, and Ricky Martin.
* I wrote a Facebook ad copy that helped generate $70Million in revenue for a Real Estate project in Singapore.