Results-oriented professional with a proven track record in driving revenue and increasing brand awareness through effective affiliate marketing strategies. Adept at crunching numbers and transforming raw data into meaningful insights to facilitate data-driven decision-making. Experienced in managing relationships with advertising partners, setting campaign goals and budgets, and optimizing campaigns to improve ROI. Possesses strong communication and analytical skills, coupled with a background in digital marketing and e-commerce. Additionally, brings expertise as an Accounting Data Analyst, responsible for analyzing financial data and providing valuable insights to enhance financial performance.
Key Competencies:
*Affiliate Marketing*•Develop and implement effective affiliate marketing strategies to drive revenue and increase brand awareness.•Manage relationships with advertising partners, set campaign goals and budgets, and optimize campaigns for improved ROI.•Collaborate with affiliate partners to identify new opportunities and devise strategies for promoting products and services.
*Data Analysis*•Crunch numbers and transform raw data into meaningful insights.•Conduct data analysis to identify trends and patterns, supporting informed decision-making.•Utilize strong analytical skills to provide actionable recommendations for business improvement.
*Accounting and Financial Analysis*•Analyze financial data to provide valuable insights to the accounting and finance teams.•Support day-to-day operations of the accounting department, ensuring compliance with laws and regulations.•Maintain financial records, create financial reports, and contribute to decision-making processes.
*Communication and Collaboration*•Possess strong communication skills to effectively collaborate with affiliate partners, advertising teams, and internal stakeholders.•Work closely with finance teams to understand financial performance and identify areas for improvement.•Provide accurate and timely financial information to support decision-making processes.
Technical Skills:•Proficient in the use of data analysis tools and software for effective interpretation and presentation of insights.•Experienced in utilizing Spreadsheets, VBA Macros, and accounting software for data manipulation and analysis.•Familiarity with photo editing in Photoshop for creative content development.
“I have found someone who is smart, has a great work ethic and is easy to work with.”
Sara Brumfield
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