klaviyo Email & Social Media marketing Expert

The Klaviyo Email Marketing & Social Media Specialist is a hybrid role responsible for crafting engaging email campaigns while managing and optimizing our social media presence. This position requires a deep understanding of the Klaviyo platform, expertise in email marketing strategy, and a strong foundation in social media management.

**This is a part-time position, requiring approximately 24 hours a week.**
- It can also be a full-time role; we can discuss this further.

***Working hours are between 9 AM and 6 PM New Zealand Time. Specific hours will be confirmed. ***
- Please DO NOT apply if you are unable to work during this time period.

About The Position:


Email Campaign Management:

Develop, execute, and manage email campaigns in Klaviyo, ensuring that campaigns are timely, relevant, and engaging.
Currently drafting 3-6 emails a week to maintain consistent communication with our audience.
Utilize Klaviyo to segment email lists for more personalized targeting.
Run and analyze A/B tests to improve email performance and engagement.
Monitor email campaign results, analyze key metrics, and provide actionable insights.
Ensure emails are mobile-responsive and optimize for deliverability and open rates.
Oversee the email list, ensuring its health, growth, and compliance with anti-spam regulations.
Set up and optimize automated email flows such as welcome series, cart abandonment, post-purchase follow-ups, etc.

Social Media Management:

Develop and implement social media strategies to increase brand awareness and engagement.
Create and curate content for social media channels that aligns with our brand voice.
Engage with our online community by responding to comments, messages, and mentions.
Analyze social media metrics and provide reports with insights and recommendations for improvement.
Training can be provided if needed.

Qualifications:

Bachelor's degree in Marketing, Communications, or a related field.
Proven experience with Klaviyo and a solid understanding of its features and capabilities.
At least 2+ years of experience in a hands-on eCommerce role, preferably with Shopify.
Analytical mindset with the ability to interpret email and social media performance data.
Exceptional attention to detail and organizational skills.
Strong written and verbal communication skills.
Ability to work in a fast-paced environment and manage multiple projects simultaneously.


***Please note:*** It's fine to apply for the role even if you have no experience with social media. We are also open to discussing full-time opportunities. Email marketing and design experience with Klaviyo is a must, along with a can-do attitude.

However, please DO NOT apply if you are only interested in freelancing and cannot commit to fixed working hours. Thank you.

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