Any
N/A
TBD
Nov 27, 2024
We are looking for an experienced SEO, Analytics, Google Ads, and Marketplace Expert to lead our online marketing efforts and drive growth across multiple digital platforms. This role is vital in increasing online visibility, optimizing paid campaigns, and enhancing marketplace performance to generate traffic, leads, and sales.
Key Responsibilities:
-SEO Optimization: Develop and implement strategies to improve search engine rankings and organic visibility.
-Google Ads Management: Design, execute, and optimize PPC campaigns for maximum ROI.
-Performance Analytics: Track, analyze, and report on key metrics using tools like Google Analytics and Search Console, translating data into actionable strategies.
-Marketplace Optimization: Enhance product listings and ad performance on platforms such as Amazon and Etsy to increase conversions.
-Content Collaboration: Work with content creators to ensure SEO best practices are applied across all digital assets.
-Keyword Research & A/B Testing: Identify high-performing keywords and conduct A/B testing to refine campaign performance.
-Competitor & Technical SEO Analysis: Conduct regular competitor analysis and resolve technical SEO issues to improve website performance.
Qualifications:
-Experience: 3+ years in SEO, PPC, and analytics with a proven track record of successful campaigns.
-Tool Proficiency: Advanced knowledge of Google Analytics, Google Ads, SEMrush, Ahrefs, and other SEO tools.
-Marketplace Expertise: Familiarity with e-commerce platforms like Amazon Seller Central and Etsy for product campaign management.
-Analytical Mindset: Strong data interpretation skills with a results-driven approach.
-Technical Knowledge: Understanding of HTML, website architecture, and technical SEO is a plus.
-Communication Skills: Excellent verbal, written, and project management skills.
-Industry Awareness: Up-to-date with the latest trends in digital marketing, SEO, and online marketplaces.
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