Ad Specialist - Google, Meta

Job Title: Ad Account Specialist

Location: Remote
Compensation: Wage is dependent on experience. Minimum starting wage is 450 PHP per hour. (Growth potential after three months). Bonuses are also paid as the business grows. Bonuses are based on individual work toward client and team satisfaction.

Position Overview:
Ad Account Specialists manage clients' Google, Facebook & Instagram Ad Accounts. Your primary role is to create, launch, maintain and analyze campaigns for each client while inputting data into our Project Management system. Your ultimate goal is to deliver our clients Quality leads at a competitive market value.
The ideal candidate will have a background in ad campaign development and management, and have experience working in a collaborative, remote environment. Excellent written and spoken English language skills are necessary for this position.

Key Responsibilities:
- Lead Generation via paid advertising via
- Google PPC campaigns
- Meta Ads
- Media Buying
- Content Creation
- Writing Ads
- Creating Graphic content
- Ad account setup
- Account & Ad Optimization/Strategizing:
- Taking the initiative to go above the typical and own the accounts. Ensuring the best practices are used in ad campaign management to provide clients with their best possible return on investment.
- A/B style testing
- Ad optimization
- Retargeting
- Campaign Management


Reporting & Meetings:
- Data Input & Analyzation
- Cross Department Communication
- Department meetings
- Be on time to meetings & check in’s
- Maintain a positive attitude and focus on solutions and not problems.
- Provide constructive criticism with potential solutions to challenges you see within your job and the company.

Tools You’ll Use:
- Advanced Skills required in:
- Google Ads / Google Business Profile, Facebook Ads Manager, Pixels, Canva


Secondary Skills/Tools:
Experience with any of these tools is not mandatory, but may be considered a bonus
- GHL
- Plai
- UpHex
- Google Analytics
- Google Tag Manager
- Google Sheets
- Slack
- Clickup
- Monday
- Adobe Photoshop / Illustrator
- Additional advertising platforms
NOTE: This list does not encompass all your tasks and is a guideline for best practices and minimum standards for your position. This may be updated at a future time.


Qualifications:
- Proven experience in Google and Meta ads
- Strong understanding of Google and Meta Ad platforms
- Manage up to 25 Accounts and lose no more than one account per quarter
- Demonstrated proficiency with tools like Google Ad Manager, Meta Business Suite, Meta Pixels, Google Tag Manager…
- Highly organized and capable of multi-tasking across multiple projects with conflicting deadlines.
- Comfortable working across time zones and maintaining flexible hours to support the leadership team with virtual meetings in Eastern Time (EST and EDT) and with team members currently in Philippine Time (PHT). Outside of meetings, the applicant may work independently at any time in their chosen schedule.
- Demonstrated excellent written and spoken English language skills.
- Must be able to write ads that cater to people and businesses in the USA and Canada.
- Strong written and verbal communication skills.
- Excellent time management skills.
- A high level of attention to detail.
- Ability to work effectively within a team and independently.
- Ability to anticipate, understand and creatively solve problems or resolve issues.
- Build daily successful habits and routines to help yourself and your team.

BIGGEST CHALLENGES FOR THIS POSITION.
- Time Management with large account load
- Getting Assets from clients / Poor Assets
- Client is not responsive
- Balancing high need clients with workload
- Poor offer, outdated website, issues with schedule
- Clients that are upset with results and/or do not take recommendations
- Be receptive and open to constructive feedback and idea exchanges in any given interaction

Remote Office Requirements:
- Have at least a 15Mbps internet connection
- Office setup:
- Power backup in place
- Computer is stress-tested and able to complete the required tasks
- Camera, lighting and audio setup adequate for virtual meetings


Education & Areas of Expertise:
Formal Education: Preferred but not required — Bachelor’s Degree in Marketing, Advertising, Communications, Business or related.
Complementary studies: Preferred but not required — Sales or Marketing related postgraduate studies.
Internal tests:
- Cultural Fit
- Technical Interview
- KOLBE Assessment
Languages: Fluent English for North American and European markets.

Compensation:
The starting rate is based on experience level with a minimum at 450 PHP per hour, and potential growth based on performance and time with the company.
As FLEET Car Rental Marketing profits, the company will share the profit with team members. These performance bonuses will be based on each team members' contribution to client satisfaction, project completion, and teamwork.


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Application Process:
Are you the right person to take this challenge on? If so, start the first part of the application process by completing this automated Virtual Interview: www.play.interactly.video/?id=18e3a4fc
Note: This is the first of three parts to the application process.

I look forward to viewing your interview results. If you complete step one, and are a suitable candidate, we will reach out to arrange a zoom-style, online interview as step two of the application process. This step will only occur after all applications have been received and reviewed.

Thank you for your interest in this position, and
Good luck with your job hunt :)

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About FLEET Car Rental Marketing:
FLEET Car Rental Marketing is a digital marketing agency specializing in the vehicle rental industry. We use innovative marketing strategies and digital tools to improve clients’ online presence, increase conversion rates, and streamline operations. We provide high-quality service while driving measurable results for our clients.